Marketing

A practical approach to Prompt Engineering for developers. Dive into the world of Prompt Engineering agility, optimizing your prompts for dynamic LLM interactions. Learn with hands-on examples from the real world and elevate your developer experience with LLMs. Discover how the right prompts can revolutionize your interactions with LLMs.

You were sold. Not a product. The fear that made you buy them. This is the receipt.

People do not buy from arguments—they buy from people they trust. This book transforms selling from a skill of persuasion into a discipline of service: listening first, uncovering real needs, and building value that lasts far beyond a single transaction. Whether you are new to sales, leading a team, or refining your approach, here is the framework to become the trusted adviser buyers seek—one honest conversation at a time.

100 AI alata. Koji vam zaista trebaju? AI Almanah 2026 pomaže vam da izaberete prave alate za svoj posao, razumijete njihove cijene i ograničenja i izbjegnete nepotrebne pretplate.

Distribution is your most important feature. Build it first. Learn how to find paying customers, build an audience you can reach again, and use AI to do more with a small team. From Chad Boyda, co-founder and CTO of AppSumo.

AI search is changing how customers discover what to buy, who to trust and which businesses to choose. The AI Visibility Handbook gives you a practical roadmap to get found, cited and recommended across ChatGPT, Google, Gemini, Perplexity and more. No hype, just clear strategies you can put to work.

Ready to take your IT career beyond borders? Work Globally, From Anywhere gives you a practical roadmap to finding and keeping legitimate remote jobs with international employers, from building the right skills and landing interviews to negotiating offers, handling legal requirements and growing your career long term.

AI is changing how people discover information, products and businesses. The AEO Playbook shows you how to get found, understood, cited and recommended by AI. From practical tactics to technical implementation, it gives you the frameworks and tools to stay visible as search evolves.

增长不该靠运气，而应建立在可复制的方法之上。本书结合真实 SaaS 案例与经过验证的增长策略，带你从获客、定价到留存，搭建可预测、可扩展的增长体系。无论是创业者还是增长负责人，都能从中获得可立即落地的实战经验。

Winning in SaaS is not about having the best product. It is about building a repeatable way to attract, convert and keep customers. This book breaks down the strategies behind predictable growth with practical frameworks, real company examples and actionable playbooks you can put to work right away.

Whether you’re a freelancer, entrepreneur, content creator, or small business owner, this book helps you go from confused to confident in record time.

Stop using AI to "write a blog post" and start building systematic marketing workflows. Fourteen chapters covering content strategy, copywriting, social media, email sequences, SEO, paid ads, visual content, analytics, automation, brand voice, and ethics — each with a ready-to-deploy playbook artifact.

Viralität ist kein Zufall. Sie entsteht, wenn Psychologie, Strategie und gutes Marketing zusammenkommen. Viral durch Design verbindet wissenschaftliche Erkenntnisse, praxiserprobte Frameworks, inspirierende Fallstudien und Lektionen von Unternehmen wie Duolingo, Airbnb, Dropbox und Notion, damit du Marketing entwickelst, das sich von selbst verbreitet.

Virality is not luck. It is the result of understanding why people share and designing for it. Viral by Design combines psychology, growth strategy, real-world case studies and lessons from companies like Duolingo, Airbnb, Dropbox and Notion to show you how to build marketing that spreads on its own.