Field Guide To Small Business
Field Guide To Small Business
About the Book
This book covers the essentials of small business from a standpoint of what you need to know and what you need to do to succeed. This book uses real-world stories and scenarios to explain business strategies and information. Going over everything from creative financing to start your business, to work ethic, and everything else needed to succeed.
About the Author
Table of Contents
-
Getting Started
- The Hours
- Work Ethic
- Needing The Money
- Calculated Risk
- Timing Is Everthing
- Momentum
-
Every Business Has To Start Some Where
- Starting Out
- Startup Funding
- What Kind of Business Are You
- Pivoting
-
You Need Customers
- Know Your Market
- Types of Sales
- Marketing
- Brand Awareness
- Product Location
- Follow Up
-
Selling
- Being Different
- Types of Buyers
- Qualify people
- Rapport and Trust
- Sales Objections
- Selling Vs Service
- Appearance
-
Deal Making
- Preparation
- Bargaining Power
- Negotiation
- Walking Away
-
Ups And Downs
- 2008 Recession
- Covid 19
- Nothing You Can Do
- Staying On Top
- Thing Changing All The Time
- Burnout
-
Exit Strategy
- Acquisition
- Peacing Things Out
- Silent Partner
- Family Business
- Just The Business
- Timing
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