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Fearless Sustainability (Early Draft)

How to create an initiative that makes a difference. A book for people who want to build sustainability in their organizations and communities.

Jutta Eckstein and MaryLynn Manns

Today, more and more people are concerned about the planetary challenges, so they start changing things in their personal lives. However, as these challenges are systemic problems, people can make a much bigger difference by establishing sustainability in their company. This book provides a practical guide for anyone who intends to lead a change toward more sustainability in their organization.

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About

About

About the Book

The ecological footprint suggests that sustainability is the responsibility of individuals. However, sustainability requires systemic change. This means that the greatest change an individual can make is to bring about systemic change in organizations. However, this is not an easy undertaking. This book examines different problems and possible solutions that can stand in the way of such a challenge. The Fearless Change Patterns form the basis for the different solutions.

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Green Business and SustainabilityAgileInnovation ManagementLeadership

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Author

About the Authors

Jutta Eckstein

Twenty years of experience in coaching, consulting, training, and development. Main focus on agile processes, patterns, project management, adaptive organizations, and advanced object-oriented design.

Jutta Eckstein works as an independent coach, consultant, and trainer. She holds a M.A. Business Coaching & Change Management, a Dipl.Eng. Product-Engineering, and a B.A. in Education. Her know-how in agile processes is based on over fifteen years’ experience in project and product development. She has helped many teams and organizations all over the world to make the transition to an agile approach. She has a unique experience in applying agile processes within medium-sized to large distributed mission-critical projects. This is also the topic of her books 'Agile Software Development in the Large', 'Agile Software Development with Distributed Teams', and 'Retrospectives for Organizational Change'. She is a member of the Agile Alliance and a member of the program committee of many different European and American conferences in the area of agile development, object-orientation and patterns. At the last election, Jutta has been designated for the Top 100 most important persons of the German IT.

Stay in touch with Jutta:

  • http://linkedin.com/in/juttaeckstein
  • http://jeckstein.com
Leanpub Podcast

Episode 97

An Interview with Jutta Eckstein

MaryLynn Manns

Mary Lynn Manns is the author of two books, Fearless Change and More Fearless Change: Strategies for Making Your Ideas Happen. Her background includes university teaching and she is now a Professor Emerita at the University of North Carolina Asheville. She has done numerous presentations and workshops on the topic of change at conferences and in organizations that include Microsoft, amazon.com, Procter & Gamble, Apple, and Avon.  

Contents

Table of Contents

Disclaimer for this Version

Introduction

  1. Audience
  2. What is sustainability?
  3. Why does change in an organization have a big impact?
  4. There are no easy answers because it is a complex problem
  5. One step at a time
  6. How the book is structured
  7. How to use this book

Me

  1. I don’t know where to begin
  2. I’m not confident I can do this
  3. I don’t have time
  4. I’m all by myself
  5. I’m having trouble building a team
  6. People don’t have time to help
  7. Others do not see the light
  8. My passion is working against me
  9. I may be pushing too hard
  10. I’m losing my energy
  11. I can’t keep the focus
  12. I’m taking one step forward and three steps back
  13. I see only problems
  14. I’m mad as hell
  15. I’ve done most of the work, but others are recognized for the success

Group

  1. We don’t know enough
  2. Our organization doesn’t make it easy to be sustainable
  3. We have not been authorized to increase sustainability
  4. Change overload
  5. The “politics” in our organization is frustrating us
  6. There’s talk but no action
  7. People aren’t taking this seriously enough
  8. I’m stuck, we’re all stuck
  9. People keep looking for the one right way
  10. Everybody is addressing the problem by themselves
  11. The steps are so small that we aren’t seeing real progress
  12. People are confused by the work we’re doing
  13. Nobody sees our great work

Topic

  1. The problem is so big
  2. The journey won’t be a smooth ride
  3. The big results are seen only in the long term
  4. The main product of my company is not sustainable
  5. The regulations aren’t in place
  6. It’s too costly
  7. There’s only greenwashing
  8. Things are getting hard now
  9. The consequences of our solutions are hitting us
  10. Other stuff is more compelling than sustainability
  11. People believe technology will solve it
  12. This topic is annoying. Blah blah blah
  13. People believe sustainability is woke
  14. People don’t believe in the need for sustainability
  15. The problem cannot be seen
  16. All the problems are solved

Closing

References

Appendix A

  1. Summary of Change Leadership Patterns from More Fearless Change: Strategies for making your ideas happen

About Jutta Eckstein

About Mary Lynn Manns

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