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Demystifying Value Delivery

A deep dive on the concept of value in agile product development

Demystifying Value Delivery

What if everything you thought about delivering value was incomplete?

In Demistifying Value Delivery, you'll uncover why "value" is one of the most overused yet least understood words in agile and product development. This book challenges conventional thinking, helping you move beyond shipping features to focusing on what truly matters—delivering real impact. Whether you're a product manager, developer, or leader, this thought-provoking read will change the way you approach value forever.

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About

About

About the Book

? Building features isn’t enough—delivering value is what truly matters.

But what is value, exactly? The word is everywhere—especially in agile circles—yet despite how often it’s used, few can truly define it, let alone deliver it. In Demistifying Value Delivery, you'll explore the many facets of value, uncovering why so many teams struggle not just to achieve it, but to understand what it really means.

This book challenges conventional thinking, moving beyond output-driven development to focus on meaningful outcomes. Through engaging insights, real-world examples, and thought-provoking perspectives, you'll gain a deeper understanding of how to align your work with what truly matters. You’ll learn how to **define**, **discover**, **deliver**, and **validate** value—ensuring your work makes a real impact.

If you’re a product manager, developer, or leader looking to rethink how value is created and delivered, this book is for you.

Author

About the Author

Dr. David Michel

David Michel is an experienced Agile Coach and thought leader in value delivery, based in the UK. With over a decade of experience, David has worked with organisations across industries to transform their approach to delivering value and achieve measurable results.

A passionate advocate for demystifying complex concepts, David hosts the popular YouTube channel The Agile Broadcast, where he shares practical insights and strategies on agile methodologies and value delivery. He also co-hosts the Agile Oxford Meetup, fostering collaboration and knowledge-sharing within the agile community.

David’s career journey began in the world of computational physical chemistry, where he earned a PhD and developed a rigorous, analytical approach to problem-solving. Since transitioning to agile coaching, he has leveraged this mindset to tackle complex organisational challenges, focusing on outcomes that go beyond buzzwords to create lasting impact.

Having worn many hats over the years, including developer, business analyst, and project manager, David has gained a multifaceted understanding of Agile delivery. His work focuses on providing practical solutions that go beyond buzzwords, helping teams and organisations move past common inefficiencies to achieve real, meaningful results.

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