The Third Stream
Minimum price
Suggested price

The Third Stream

Patterns for Elevating Outcome-Driven Product Development

About the Book

The Third Stream is a pragmatic reference guide for Product people who want to shift from project-led to product-led approaches, packed full of ideas, inspiration, stories and patterns to help you make the pivot.

About the Editors

Dionatan Moura
Dionatan Moura

Dionatan Moura is a pilgrim, book writer, agile coach, software craftsworker, and coordinator of agile communities. Working since 2006 in software development, started on agile methods in 2009. Since then, agile and software craftsmanship is at his heart. He signed the Agile Manifesto in July of 2009 and the Manifesto for Software Craftsmanship in 2014. In his journey on mindfulness, coaching, neuro-linguistic programming, spirituality, Zen and Taoism, he discovered the most important thing in agile coaching is to believe that every person has the potential to achieve everything they wish in life.

Conheça meus livros publicados em português:

O Mantra da Produtividade - O Mantra da Produtividade Aprimore sua produtividade com técnicas de foco e organização pessoal. Editora Casa do Código, 2016.

eXtreme Programming - Práticas para o dia a dia no desenvolvimento ágil de software. Editora Casa do Código, 2015.

About the Contributors

Table of Contents

  • Preface
    • Let’s go back in time: the three waves
    • The time paradox
    • Going back to the future
    • Who is this book for?
    • How can I read this book?
    • Early Adopter version
  • Chapter 1: The Third Stream
    • What do we mean by outcome-driven?
    • Principles for the three streams
      • 1. Value-driven = Business Value + User Value
      • 2. It’s not linear
      • 3. Development, not just Delivery
      • 4. Shift Right
      • 5. Done is never done forever
      • 6. Validated learning is useless without taking action from it
    • Summary
  • Chapter 2: Measuring it
    • Antipattern: I Feel Good
      • Pattern: Leading Indicators
      • Pattern: Actionable Metrics
    • Antipattern: Would You Recommend It?
      • Pattern: Customer Impact Score
    • Antipattern: I’ve got 99 metrics, but outcomes ain’t 1
      • Pattern: The dashboard hack
    • Antipattern: Lone-wolf metrics
      • Pattern: Driver Trees
  • Chapter 3: Validating Learning
    • Antipattern: The Fortune Teller
      • Pattern: Hypothesis-Driven Development
    • Antipattern: Betting all the chips on the prototype
      • Pattern: Real-time betting using A/B testing
    • Antipattern: Zombie OKRs
      • Pattern: Bi-Weekly OKR Reviews
    • Antipattern: Throw it over to the Support team
      • Pattern: You Build It, You Own It
    • Antipattern: How much did it cost?
      • Pattern: Visualising actual outcomes
  • Chapter 4: Taking Action
    • Anti-Pattern: The Data Geek
      • Pattern: Storytelling with Data
    • Anti-Pattern: Surprise, surprise!
      • Pattern: Outcome-Driven Product Change Model
    • Antipattern: Done is the end
      • Pattern: Making the flow of outcomes visible
  • References & Bibliography
  • Help us to improve the book!
  • Notes

The Leanpub 60-day 100% Happiness Guarantee

Within 60 days of purchase you can get a 100% refund on any Leanpub purchase, in two clicks.

See full terms

Do Well. Do Good.

Authors have earned$12,130,341writing, publishing and selling on Leanpub, earning 80% royalties while saving up to 25 million pounds of CO2 and up to 46,000 trees.

Learn more about writing on Leanpub

Free Updates. DRM Free.

If you buy a Leanpub book, you get free updates for as long as the author updates the book! Many authors use Leanpub to publish their books in-progress, while they are writing them. All readers get free updates, regardless of when they bought the book or how much they paid (including free).

Most Leanpub books are available in PDF (for computers) and EPUB (for phones, tablets and Kindle). The formats that a book includes are shown at the top right corner of this page.

Finally, Leanpub books don't have any DRM copy-protection nonsense, so you can easily read them on any supported device.

Learn more about Leanpub's ebook formats and where to read them

Write and Publish on Leanpub

You can use Leanpub to easily write, publish and sell in-progress and completed ebooks and online courses!

Leanpub is a powerful platform for serious authors, combining a simple, elegant writing and publishing workflow with a store focused on selling in-progress ebooks.

Leanpub is a magical typewriter for authors: just write in plain text, and to publish your ebook, just click a button. (Or, if you are producing your ebook your own way, you can even upload your own PDF and/or EPUB files and then publish with one click!) It really is that easy.

Learn more about writing on Leanpub