- Why AI Changes Everything for Marketers
- AI Fundamentals for Marketers
- Content Strategy and Ideation with AI
- Writing Marketing Copy with AI
- Social Media at Scale
- Email Marketing at Scale
- SEO with AI
- Visual Content and Design with AI
- Paid Advertising with AI
- Analytics and Reporting with AI
- Marketing Automation and Workflows
- Brand Voice and Consistency
- Ethics, Authenticity, and Disclosure
- Building Your AI-Powered Marketing Engine
- Appendix: Prompt Library, Tool Comparison, and Templates
AI for Marketers
Practical AI strategies for content, campaigns, and growth
Stop using AI to "write a blog post" and start building systematic marketing workflows. Fourteen chapters covering content strategy, copywriting, social media, email sequences, SEO, paid ads, visual content, analytics, automation, brand
voice, and ethics — each with a ready-to-deploy playbook artifact.
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About
About the Book
Marketing is the number one use case for generative AI — yet most marketers are stuck at basic prompting. This book takes you from "use ChatGPT to draft a post" to building a complete AI-powered marketing operation. Fourteen chapters cover
every major function: content strategy and ideation, copywriting at scale, social media management, email marketing, SEO, visual content and design, paid advertising, analytics and reporting, marketing automation, brand voice consistency, and
ethics and disclosure. Each chapter produces a playbook artifact — a template, SOP, or workflow you can deploy this week. Written for working marketers who need to hit KPIs this quarter, not theorists. References real tools: ChatGPT, Claude,
Jasper, Canva AI, Surfer SEO, HubSpot, and dozens more.
Author
About the Author
aio Incau é Engineering Manager com experiência liderando times de engenharia de software em larga escala. No dia a dia, combina gestão de pessoas com profundidade técnica para entregar produtos que impactam milhões de usuários. Começou a usar Claude Code por curiosidade, virou adepto por produtividade, e escreveu este livro para que outros desenvolvedores não precisem descobrir tudo sozinhos.
Contents
Table of Contents
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