Books

Classic copywriting never grows old. The principles they discuss are evergreen, no matter if they were written before the Internet was someones fond dream. Because humanity hasn't changed much (if at all) since the beginning of recorded history. So people still decide with their emotions and then rationalize their purchase. The people who know....

Why you need to reach the people you're persuading with realistic copy and claims. That seems common sense today - but you can tell how many people don't know that by the ads you reject on TV and online. Learn from the earliest copywriters. His two simple books are collected here...

This book provides a holistic and complete view of the data strategy elements, enabling the practitioner at every step.

Over the past year, the Philippine government has made pronouncements that have touted its achievements. This book seeks to reveal the truth and the reality behind those: their response is really little more than CRIES AND WHISPERS.

This book will teach you how to build a blog with React, Wagtail CMS and SSR (Server-Side Rendering), which has good performance and good SEO.

In this no-fluff book, we pick apart the building blocks of Angular in the first two chapters, giving you the skills to dive straight into building apps in Angular 2+. Every step is explained and each concept is covered so it's easy to understand what is happening and why.

An ebook on cutting edge tactics in PHP 8, accompanied by practical examples.Brought to you by open source veterans Brent Roose & Freek Van der Herten from Spatie.

Serials form the base for all successful writing. Because they involve the reader into a deep dive of binge-reading or watching to find out what happens next. This 2.0 version includes the essential guide to understanding cliffhangers, not understood even by veteran authors. You can learn to make your writing more profitable by writing shorter.

This book is dedicated to all the people out there who are just like me, trying to give some meaning to their life.

SECRET OF SECRETSrún na rún Bilingual tanka, in Irish and English, in response to artwork by various hands. Mystic poems of love, longing and emptiness in 5-7-5-7-7 syllables.

The book is intended to get you acquainted with the world of Supervised Machine Learning and does not assume previous knowledge of the field. The commonly leveraged Linear Regression technique used to provide predictions that are continuous in nature is detailed in the book. SAMPLE CODE INCLUDED!

This volume contains the proceedings of the Pike Center Symposium on "Language and Human Flourishing," May 17-20, 2021. The authors present working papers that address the connection between the well-being of an ethnolinguistic community and its language ecology.

Del autor de "Aprendiendo JavaScript" llega "Aprendiendo React". Una guía práctica con todo lo que necesitas saber para aprender React.js desde cero.