Rob's career has spanned many disciplines and industry sectors with both business and technology roles in the oil and gas industry, financial services and consulting.

As an undergraduate Rob focused on an Honours Degree in Computer Studies, providing an opportunity to complete his final year thesis on a comparison of different machine learning approaches.

Holding a variety of technology roles at Mobil Oil Rob pioneered a prototyping approach using Fourth Generation Programming Languages and leveraged the advances made possible by new Office Automation Tools.

Moving to General Electric, Rob transitioned from leading technology to leading business transformation through the use of lean and six sigma and delivering over £7 Million in savings.

At Liverpool Victoria (LV=), Rob introduced Business Process Improvement, empowering and engaging teams in the principles of Lean Thinking and initiating a cultural transformation, first introducing Robotic Process Automation to the company in 2012.

Since 2017 Rob is co-founder of Wzard Innovation, a boutique consulting company focused on aiding organisations in their innovation and automation journey.