Ship It!
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Ship It!

Take your idea and ship it to the masses

About the Book

About the Book

What's the difference between you and your friend who has an iPhone app in the App Store?

He shipped!

You probably have a pretty good idea. One that you'd like to do something with. Maybe you've had some ideas, forgot them, and only remembered them when you see your idea realized by someone else. Stop letting those ideas disappear or goto waste. Read Ship It! today and you can take your ideas and ship them to the masses.

Ship It! contains the processes, ideas, and actions that I have personally used to ship products. In Ship It! I will explain to you the importance of writing your ideas down when you have them. I'll cover why you should limit your feature set early on in order to release something referred to as a "minimal viable product." This book will walk you through taking that initial idea, writing it down, developing it, testing it, and finally shipping it.

With this book, I will help you bring your ideas to life so that you can ship them to the public.


This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

About the Author

Michael Koby
Michael Koby

Michael Koby is a software developer by trade and hobby. Starting at a young age he's worked on several systems and with several programming languages. In the last decade he's dedicated himself to writing better code, and he's work to apply these principles as best he can. Michael loves technology and software development and thus when he writes about it you can tell he's not only knowledable but passionate as well. He's eager to teach others what he has learned, to help them become better in whatever areas he can provide knowledable help.

Michael currently writes a blog on shipping software and programming.

About the Contributors

Eisley Jacobs
Eisley Jacobs


Table of Contents

  • Introduction
  • I Have This Great Idea…
  • What Now?
    • Write it Down
    • Buy the Domain Name
    • Mock Up the User Interface
  • Start Building
    • Core Product Values
    • Minimal Viable Product
    • Time Boxing
  • Beta Test It
    • Give it a Home
    • Dogfooding
    • Invite Others
    • The Final Touches
  • Ship It
    • What Now?
    • Let it Stew
    • Ship the Next Feature
  • Conclusion

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