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Pass Store Review: Google Play and App Store Step by Step
Real cases, pitfalls, checklists and LLM prompts
This book is 100% completeLast updated on 2026-11-08
What we learned publishing five apps on Google Play and the App Store: forms, declarations, rejections and API automation, with checklists and LLM prompts.
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About the Book
Publishing your first app usually gets stuck on forms, declarations and rejections, not on code. This guide gathers what we learned publishing five apps on Google Play and the App Store. It covers: legal pages and accounts before you start; the right package (AAB, APK, keys and Play App Signing); where each form lives in the Play Console; restricted permissions, foreground services and R8; the store listing; tracks, tests and releases through the API; App Store build, TestFlight and testers from the command line; submission, privacy and subscriptions through the API; real Apple rejections and how to answer; what to redo when the app starts requiring an account. Every chapter has pitfalls (symptom, cause and fix), checklists and ready-made AI prompts. Items we could not confirm are marked in the text. For developers and small businesses. 28-page PDF. It does not replace the official store documentation, which changes often.
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Leandro Salerno
Leandro Salerno leads marketing and technology at Austhen, a Brazilian industrial audio group with 20+ years of engineering, behind the brands Sansara, IBS and Xcene.
He didn't learn AEO from a course — he learned it shipping real sites: building and optimizing the group's B2B catalogs in Next.js and Firebase, and fighting every indexation and schema bug documented in this book. After getting those sites cited by ChatGPT and Perplexity, he packaged the method into AEO in Practice.
He writes for developers and agencies who want to master the next layer of search before the competition does.
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