Nothing to Sell - Cultural Presets
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Nothing to Sell - Cultural Presets

How to create more art in less time

About the Book

Presets are the driving force of what we call our culture, yet it is only the beginning of a new age of digital and mechanical freedom and hegemonia. All disciplines of life are getting absorbed by digitalization and soon technology is our bible. The very interesting thing is, that this bible is written by the engineers, those that can create the tools and define the standards of application. 

The book challenges this view and looks for solutions on where to find possible innovators. What is the role of the designer, the creative, if all is just one click away.

3D printing, Apps, Self-optimization, these things fascinate our generation, but are normal to the next. 

See the pioneers of this form of thinking and how much faster we can produce highly complex pieces of "art"?

About the Author

Table of Contents

Grundlegende Annahmen

1. preset, Definition, XML, Wikipedia, Mensch, Maschine, Kultur

Exemplarische Beispiele

1.1 Preset-Auswähler, Preset-Dirigent, intellektueller Diebstahl, keine zufälligen Muster

1.2 Spektakle, Performance, Input, Output, party mode

1.3 Preset-Familie, Definition, Anwendung, MEM, Preset-Gedanke

Tiefere Deutungsebenen

2.1 Fraktale, Rekursion, Preset-Familie

2.2 Diletantismus, Avatare, Preset-Forscher, Indentität, Genius Komplex

2.3 Didaktik, Lernkurve, Interface, Metaphern

2.4 Plasma Modell, versus, style space, features

2.5 Preset-Typen

“Theory by Practice”

3. Dilletantismus, Archivierbarkeit

3.1 Template, Fülltext, Paper-Generator, Drogeriemarkt

4. Video-Skript, Demonstration, Doppelter und Dreifacher Regenbogen-Uhr, Installation, Funktionsweise


5. Thesen-Text, Preset-Gedanke


I Begriffsregister

II  DVD Inhalt

III  Medienverzeichnis

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