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Is creating awesome software products your team's goal? Do you see no meaningful outcomes even when all the charts are green? Do you want to know what to measure and what not to measure? If yes, this handbook is for you.

This book will guide you to define meaningful metrics right from the stage of forecasting up to even after the product hits the market.

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Kick off your book project, get started with GhostAI, get better at marketing, or spend the day doing all three! Free live workshops on Zoom. Saturday, June 27, 2026.

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