Leanpub Header

Skip to main content

EMBARGO!

Journalists and bloggers: please do not publish anything about this until the embargo is lifted!

Please contact the author for more information about when this is.

Engineering as a Leadership System

Why engineering excellence fails systemically despite modern practices

Engineering excellence isn’t a team problem, it’s a leadership system problem.

This book shows how operating models, decision rights, and measurement shape delivery outcomes, and why modern practices fail when the system around them still assumes predictability.

Minimum price

$19.00

$29.00

You pay

$29.00

Author earns

$23.20
$

...Or Buy With Credits!

You can get credits with a paid monthly or annual Reader Membership, or you can buy them here.
PDF
EPUB
WEB
About

About

About the Book

Most engineering organizations do not struggle because of a lack of talent, tools, or frameworks.
They struggle because the leadership system they operate within makes excellence difficult to sustain.

Teams are asked to move faster while decision-making slows them down. Quality is demanded while incentives reward predictability over learning. Modern engineering practices are adopted, but governance, measurement, and operating assumptions remain rooted in a world that no longer exists.

Engineering as a Leadership System is written for leaders who are accountable for engineering outcomes and are ready to stop treating delivery problems as team-level failures.

This book makes a clear argument. Engineering excellence is not a team capability. It is a leadership system that must be continuously governed. It degrades when leadership obligations around context, structure, and renewal are not met.

Rather than offering another framework, playbook, or transformation program, this book explains how operating models, decision rights, measurement systems, and organizational design determine what engineering organizations are capable of delivering, and whether that capability can be sustained over time.

What this book focuses on

This book explores:

  • Why delivery problems persist even after adopting Agile, DevOps, and modern engineering practices
  • How metrics and incentives unintentionally distort behavior and suppress learning
  • The difference between predictive and adaptive operating models, and why that distinction matters
  • Leadership as system design, not task allocation or process enforcement
  • Flow, feedback, and delay as structural signals, not performance issues
  • Human agency in an AI-augmented world, and why accountability cannot be automated
  • Why resilience, reliability, and technical excellence must be designed in, not reacted into existence

Technical practices do appear in this book, but intentionally late. They are treated as consequences of system design, not levers for change.

Who this book is for

This book is written for:

  • CTOs and Chief Product & Technology Officers
  • VPs and Directors of Engineering
  • Heads of Platform, Engineering Excellence, or DevOps
  • Senior technical leaders with organizational accountability

If you are responsible for outcomes, not just activity, this book is for you.

Who this book is not for

This book is not written for:

  • Leaders looking for step-by-step instructions or prescriptive recipes
  • Managers seeking team-level productivity tactics or facilitation techniques
  • Organizations expecting a framework, method, or toolset to solve delivery problems on their behalf
  • Readers who believe engineering excellence can be achieved through process compliance or practice adoption alone

If you are looking for templates, ceremonies, or rollout instructions, this book will disappoint you.
That disappointment is intentional, because the problem it addresses is structural, not procedural.

What you will get from this book

By reading this book, you will:

  • See your organization as a system, not a collection of teams
  • Understand why well-intentioned improvements fail to stick
  • Recognize when your operating model no longer matches your environment
  • Make clearer leadership decisions about structure, measurement, and flow
  • Design conditions where learning, quality, and delivery speed reinforce each other over time

This book does not promise certainty.
It improves the quality of leadership decisions in complex, uncertain environments.

How this book is different

Most books in this space focus on what teams should do.
This book focuses on what leaders must design.

It connects engineering practices, delivery performance, organizational design, and leadership behavior through a single lens: operating models as leadership choices.

If you have ever felt that your teams are doing the right things but the system keeps working against them, this book was written for you.

Author

About the Author

Martin Hinshelwood

Martin Hinshelwood is an engineering leadership consultant, author, and educator focused on operating models, decision rights, and the systemic conditions that enable or degrade engineering excellence. He works with senior technology leaders to diagnose why delivery, quality, and resilience fail to persist even in organizations that have adopted modern engineering practices.

His work centers on treating engineering excellence as a leadership-owned system rather than a team capability or a one-time transformation outcome. He specializes in operating-model design, problem identification systems, context curation, decision testability, and organizational hygiene, helping leaders understand how structure, governance, and measurement shape delivery behavior.

Martin has worked with global enterprises across technology, finance, energy, and regulated industries, supporting product-centric transitions, DevOps enablement, and large-scale Azure DevOps migrations. He is also the creator of widely used open-source tools for engineering system migration and governance.

He teaches and mentors senior practitioners through professional programs in Scrum, product leadership, and systems-level change, and regularly publishes on engineering leadership, socio-technical systems, and organizational design.

Engineering as a Leadership System reflects his central thesis: when engineering outcomes degrade, the cause is almost always structural, and accountability sits with leadership design, not teams.

Contents

Table of Contents

PART 0: ORIENTATION

  1. Edition
  2. Foreword
  3. Preface
  4. Notes from the Author

PART I: WHY ENGINEERING LEADERSHIP MATTERS

  1. Chapter 1: The Argument for Engineering Excellence
  2. Chapter 2: The Perils of Misaligned Measures
  3. Chapter 3: Human Agency Before AI

PART II: LEADERSHIP AS SYSTEM DESIGN

  1. Chapter 4: Leadership as System Design
  2. Chapter 5: Problem Identification and Context Curation
  3. Chapter 6: Flow and the Cost of Delay

PART III: OPERATING MODELS: THE STRUCTURAL CHOICE

  1. Chapter 7: Predictive vs Adaptive Operating Models
  2. Chapter 8: Adaptive Operating Models in Practice
  3. Chapter 9: AI as an Operating-Model Stress Test
  4. Chapter 10: Transition and Operating-Model Hygiene

PART IV: DELIVERY BEHAVIOR AS OPERATING-MODEL CONSEQUENCE

  1. Chapter 11: Structure Determines Delivery Patterns
  2. Chapter 12: “Complexity” as Leadership Choice

PART V: TECHNICAL EXCELLENCE AS SYSTEM PROPERTY

  1. Chapter 13: Resilience Is Designed, Not Reacted
  2. Chapter 14: Platform Engineering Enables Autonomy at Scale
  3. Chapter 15: Technical Practices Work When Systems Allow Them

PART VI: CONCLUSION

  1. Conclusion: Engineering Excellence Is a Leadership System

Bibliography

Appendix: Stories and Case Material

  1. Knight Capital: Authority Without Coherence
  2. Boeing 737-9: Fragmented Accountability
  3. Volkswagen: Signal Integrity Collapse
  4. Space Shuttle Challenger: When Evidence Cannot Stop Action
  5. Boeing 737 MAX: When Abandonment Becomes Impossible
  6. Wells Fargo: Measurement Without Authority
  7. UK NHS National Programme for IT: No Exit, Only Accumulation
  8. Healthcare.gov: When Structure Prevents Recovery
  9. UK Post Office Horizon: When Systems Enforce Lies
  10. UK Government Digital Service: Adaptive Operating Models in Practice
  11. Netflix Chaos Monkey: Resilience by Design

The Leanpub 60 Day 100% Happiness Guarantee

Within 60 days of purchase you can get a 100% refund on any Leanpub purchase, in two clicks.

Now, this is technically risky for us, since you'll have the book or course files either way. But we're so confident in our products and services, and in our authors and readers, that we're happy to offer a full money back guarantee for everything we sell.

You can only find out how good something is by trying it, and because of our 100% money back guarantee there's literally no risk to do so!

So, there's no reason not to click the Add to Cart button, is there?

See full terms...

Earn $8 on a $10 Purchase, and $16 on a $20 Purchase

We pay 80% royalties on purchases of $7.99 or more, and 80% royalties minus a 50 cent flat fee on purchases between $0.99 and $7.98. You earn $8 on a $10 sale, and $16 on a $20 sale. So, if we sell 5000 non-refunded copies of your book for $20, you'll earn $80,000.

(Yes, some authors have already earned much more than that on Leanpub.)

In fact, authors have earned over $14 million writing, publishing and selling on Leanpub.

Learn more about writing on Leanpub

Free Updates. DRM Free.

If you buy a Leanpub book, you get free updates for as long as the author updates the book! Many authors use Leanpub to publish their books in-progress, while they are writing them. All readers get free updates, regardless of when they bought the book or how much they paid (including free).

Most Leanpub books are available in PDF (for computers) and EPUB (for phones, tablets and Kindle). The formats that a book includes are shown at the top right corner of this page.

Finally, Leanpub books don't have any DRM copy-protection nonsense, so you can easily read them on any supported device.

Learn more about Leanpub's ebook formats and where to read them

Write and Publish on Leanpub

You can use Leanpub to easily write, publish and sell in-progress and completed ebooks and online courses!

Leanpub is a powerful platform for serious authors, combining a simple, elegant writing and publishing workflow with a store focused on selling in-progress ebooks.

Leanpub is a magical typewriter for authors: just write in plain text, and to publish your ebook, just click a button. (Or, if you are producing your ebook your own way, you can even upload your own PDF and/or EPUB files and then publish with one click!) It really is that easy.

Learn more about writing on Leanpub