[{"_1":2,"_64":-5,"_65":-5},"loaderData",{"_3":4,"_33":34,"_62":-5,"_63":-5},"root",{"_5":-5,"_6":-5,"_7":8,"_20":-5,"_21":22,"_23":24,"_27":28},"user","shoppingCartId","shoppingCart",{"_9":10,"_11":12,"_13":14,"_15":16,"_17":18,"_19":12},"count",0,"free",true,"updatedAt","2025-12-22T07:32:54.238Z","paymentGateway","STRIPE","cartItems",[],"loading","toast","locale","en","constants",{"_25":26},"paypalClientId","AX53Cwz8jR6rVVzzZiZNWWXl0dGagi-GZrjG-S3Ua14E5nrKMn7DxDQ730O4R8LusLPp49ALn6aRVaEy","publishers",{"_29":30,"_31":32},"companies",[],"universities",[],"routes/_store+/_readers+/email_author.$slug/route",{"_35":36,"_61":-5},"book",{"_37":38,"_39":40,"_41":42,"_43":44,"_45":46,"_47":48},"id","Z2lkOi8vbGVhbnB1Yi9TdG9yZTo6Qm9va1Byb2R1Y3QvNjg4MDU","title","The Unicorn CTO","state","published","contactAuthorMethod","email","aboutText","

Are you a software engineer dreaming of the CTO title? Already a CTO looking to level up? This is the playbook you've been waiting for.

THE UNICORN CTO is the most comprehensive guide ever written on technology leadership—packed with 95,000 words of battle-tested wisdom from the trenches of building platforms serving millions of users.

? WHAT'S INSIDE:

✓ 35 in-depth chapters covering EVERY aspect of the CTO role

✓ 250+ insider tips you won't find in any other book

✓ 30+ real-world case studies (successes AND failures)

✓ Proven frameworks: STAR-L storytelling, CTO Portfolio Builder, Performance Diagnosis Matrix

✓ Actionable exercises at the end of every chapter

? THIS BOOK COVERS:

PART I: THE CTO MINDSET

Transform from individual contributor to executive leader. Understand why your developer strengths can become leadership weaknesses—and how to evolve.

PART II: YOUR CTO PORTFOLIO

Build the evidence that gets you hired. Create a compelling leadership narrative that wins interviews and promotions.

PART III: OFFICE POLITICS & POWER

Navigate corporate politics without losing your integrity. Build alliances, manage up effectively, and protect yourself in corporate warfare.

PART IV: DEALING WITH DIFFICULT PEOPLE

Handle the 12 types of problem employees. Know when to coach, when to manage out, and how to conduct terminations with dignity.

PART V-VI: COMMUNICATION & DELIVERY

Translate technical concepts for business audiences. Master estimation, rescue failing projects, and implement process without bureaucracy.

PART VII-VIII: BUDGET & PROJECTS

Own your P&L like a business leader. Make build vs. buy decisions. Manage vendors, stakeholders, and drive accountability.

PART IX-X: TEAMS & TECHNICAL EXCELLENCE

Hire engineers who fit. Build high-performing teams. Scale from 10 to 200+ engineers. Stay technical while leading.

PART XI-XII: PRODUCT PARTNERSHIP & CAREER

Master the CTO-CPO relationship. Plan your career journey, nail the job search, build your personal brand, and prepare for life after CTO.

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