BizTech Evolution
BizTech Evolution
From Transactional Services to Strategic Alliances
About the Book
Is your organization wasting millions on failed technology projects and ineffective service provider relationships?
In today's service-dominated economy, broken collaborations between businesses and their technology providers result in massive financial losses, unrealized potential, and even catastrophic failures. Drawing from over twenty years of experience and real-world case studies - from Heathrow's Terminal 5 success to Deepwater Horizon's tragic failure - BizTech Evolution introduces the concept of BizTech consultancies and a groundbreaking framework to transform critical business-technology relationships.
Discover the four guiding principles that revolutionize service delivery:
- Missionaries over mercenaries: Build value-driven partnerships that prioritize client outcomes
- Strategic work over just "more" work: Focus on initiatives that drive meaningful business impact
- Flow over headcount: Optimize value delivery instead of simply adding resources
- Community over zero-sum approach: Create sustainable ecosystems where all participants thrive
Whether you're a service provider looking to evolve into a true BizTech consultancy, a business leader in a client organization trying to maximize ROI from technology partnerships, or an internal department leader providing services in a large enterprise, this practical playbook provides actionable strategies to elevate collaboration beyond transactional engagements.
Learn how to:
- Transform your service organization into a trusted BizTech consultancy
- Build lasting partnerships that mitigate implementation risk
- Develop a shared BizTech context that accelerates delivery
- Navigate uncertainty in modern digital business environments
- Transform service relationships from cost-centers to value-creators
The future belongs to BizTech consultancies and their clients who can foster symbiotic relationships across organizational boundaries. BizTech Evolution shows you exactly how to get there.
About the Author
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Reader Testimonials
Courtney Kissler Hawkins
Senior Vice President and CIO at Expeditors
I appreciate the way Ivan has outlined the four guiding principles as a thoughtful, balanced, and meaningful approach to this challenging topic. It should and will inspire action. I hope you choose to also be a trailblazer and lean on the community driving this change. We can and will make it better for everyone and do what we should be doing—delivering better results.
Manuel Pais
Team Topologies co-author, Author of the Platform Manifesto, Fast Flow Thought Leader
This book is a must read for both sides: clients relying on consultancies to differentiate themselves in technology-led, highly competitive markets, as well as consulting businesses competing with the emergence of AI and diminishing margins on traditional outsourced work. It provides a much needed blueprint for consulting work, with clear guiding principles and a fundamental shift from “value execution” (do this work for us) to “value enabling” (help us upskill and deliver better results).
Dr. Eduardo da Silva
Independent Consultant on Modernization of Organization Dynamics, Architecture and Leadership | Team Topologies Valued Practitioner (TTVP)
I love Ivan's work, and this book articulates so many interesting ideas and principles that can help modernize how consultancies can support their client organizations more effectively and sustainably. I have been practicing the principles in the book for a few years without having the clear language defined by Ivan. I highly recommend the book to everyone exploring this topic.
Steve Pereira
Visible Flow Consulting | Value Stream Management | Flow Engineering co-author
BizTech Evolution brings together value, strategy, flow, and relationships as a powerful combination in an accessible reference. Not just models and principles, but the why behind them. Beyond transactional deliverables, to evolved capabilities. If you aim to succeed with or as a strategic partner, this is a must read.
David Anderson
Author of The Value Flywheel Effect
This book is a vital call to action; we used to call it 'skin in the game'! The Value Flywheel started with clarity of purpose and creating the right environment for all the reasons shared in this book — it's foundational. Ivan gets it, and I love how he has explained this approach. BizTech Evolution is an emerging concept that is very important to grasp. Ivan's insights into how consultancies should operate are game-changing. Bottom line: BizTech Evolution is a must-read. Stop thinking the old way and grab this book now.
Table of Contents
- Foreword by Courtney Kissler Hawkins
- Preface: The Elusive Symbiosis
- How To Read This Book
- Introduction: The Market Shapes Service Organizations
- Types of Service Engagements
- Defining Service Relationship Types
- The Three Profiles of Service Organizations
- Risk Mitigation
- Service Organization Personalities
- Building Long-Term Partner Relationships
- What Are BizTech Consultancies?
- Four Guiding Principles of BizTech Consultancies
- Key Takeaways
- Chapter 1: Missionaries Over Mercenaries
- The Why
- Untapped Potential
- Issues in Product Development
- Issues in Product Implementation
- Enabling the BizTech Approach
- Applying a Product Mindset
- How BizTech Consultancies Create Value
- The Framework for Helping Client Organizations
- Key Takeaways from Missionaries over Mercenaries
- Chapter 2: Strategic Work Over Just "More" Work
- The Why
- Strategy and Vision
- Lean Portfolio Management
- Staying Relevant
- Understanding the Client
- Understanding the Technology
- Understanding the Industry
- Key Takeaways From Strategic Work Over Just "More" Work
- Chapter 3: Flow Over Headcount
- The Why
- Brooks's Law
- Lean Processes
- Flow in Consultancies
- Adaptive Organization
- Engineering Management
- Why the Body Shop Model Doesn't Work in the Long Run
- Technology as an Enabler
- Building an Internal Platform
- Improving Flow Between Consultancies and Clients
- Key Takeaways from Flow Over Headcount
- Chapter 4: Community Over Zero-Sum Approach
- The Why
- Why Consultancies Hide Their Details
- Consultancies Need the Community
- Client Organizations as Part of the Community
- Abusing the Community
- Key Takeaways from Community Over Zero-Sum Approach
- Chapter 5: Getting Started With BizTech Approach
- Case Study: Four Guiding Principles at Toyota
- What to Expect When Embracing the BizTech Mindset
- Conclusion: The Attainable Symbiosis
- Appendix I: Team Topologies Model as Alignment Mechanism
- Appendix II: Choosing the Appropriate Interaction Mode Between Clients and Consultancies
- Appendix III: Contracting for Services
- Bibliography
- Acknowledgements
- About the Author
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