Book Marketing for Self-Published Authors

You’ve published your book. You’ve tried ads.
And somehow, the numbers still feel like a fog.

• You’re spending on Amazon Ads… but you can’t tell what’s working.
• You tweak bids and keywords… then second-guess every change.
• Your royalties rise and fall… and you’re never sure why.

This isn’t a motivation problem. It’s a measurement problem.

Most marketing advice for authors is either too vague (“just test!”) or too expensive (“scale with a bigger budget”). What you actually need is a simple way to know, in advance, whether an ad can be profitable—so you can stop guessing and start scaling.

Book Marketing for Self-Published Authors gives you a profit-first system for Amazon Ads built for real authors with real budgets.

Inside, you’ll learn how to:

• Calculate your break-even ACOS so you know exactly what “profitable” means for your book
• Set bids with confidence (and stop paying for clicks that can’t possibly earn back)
• Turn keyword chaos into a clean, repeatable structure for scaling campaigns
• Use price and format strategy to increase conversion without racing to the bottom
• Know what to do next when an ad is winning, stalling, or burning cash
• Build an ad system that lasts, whether you write fiction, non-fiction, standalones, or series

You don’t need to be a data analyst. You don’t need a huge ad budget.
You just need the right rules—and a process you can repeat.

If you’re ready to turn Amazon Ads into a predictable income engine, start here.