Stitching for Dollars
Stitching for Dollars
Launch and run a thriving embroidery business
About the Book
Stitching for Dollars is a must read for anyone thinking about starting an embroidery business. Learn the crucial steps you should take to launch and run a thriving enterprise.
About the Author
Table of Contents
- Introduction
-
Why start an embroidery business?
- Advantages of running an embroidery business
- Disadvantages of running an embroidery business
- How much money can you make running an embroidery business?
- Calculating how much money you can make running an embroidery business
- Do you still want to start an embroidery business?
-
What you need to get started
- Naming and branding your embroidery business
- Deciding what to sell
- Obtaining an embroidery machine
- Setting up your workspace
- Buying supplies for your embroidery business
- Purchasing blanks for your embroidery business
- Deciding what to charge for embroidery
- Getting the word out
- Buying an embroidery business
-
Choosing an embroidery machine for your embroidery business
- What makes a good embroidery machine for a home-based embroidery business
- Factors not to consider when choosing an embroidery machine for your business
- The best embroidery machines for a home business
- A comparison of the best multi-needle embroidery machines for home businesses
- Purchasing a used multi-needle embroidery machine
- So have you decided on an embroidery machine for your embroidery business?
-
Pricing your embroidery work
- Factors to consider
- How to charge for your embroidery and monogramming services
- What is a hooping fee?
- What is a design stitch count?
- Typical formulas for calculating embroidery fees
- Additional factors affecting what you charge
- How to price embroidery items
- Additional embroidery fees to pass onto your customers
- If you charge like a business, act like a business
-
Marketing your embroidery work
- Marketing your embroidery business to local individuals
- Marketing your embroidery business to local businesses
- Marketing your embroidery business to non-locals
- A final word about marketing
-
Selling on Etsy
- What is Etsy?
- Why sell embroidered items Etsy?
- What does it cost to sell on Etsy?
- What kind of embroidered items could you sell on Etsy?
- Creating a successful Etsy shop
- How do you set up an Etsy shop to start selling embroidered items?
- Preparing to launch an Etsy shop
- What to avoid when selling embroidered items on Etsy
- Ready to start selling your embroidered items on Etsy?
-
Selling at craft shows
- What and where are craft shows?
- Can machine embroidered items be profitable at craft shows?
- How much does embroidery sell for?
- What embroidery items sell well at craft shows?
-
Selling on your own website
- Benefits of setting up an e-commerce website for your embroidery business
- Why sell your embroidered products through your own e-commerce website?
- Challenges associated with setting up an e-commerce website for your embroidery business
- How to set up an e-commerce website for your embroidery business
- E-commerce platforms
- Ready to set up an e-commerce website for your embroidery business?
- Additional tips for staring an embroidery business
-
Appendix: Supplies and helpful resources for staring and running your embroidery business
- Embroidery Supplies
- Blanks Suppliers
- Embroidery Machine Dealers
- Sources for Used Embroidery Machines
- Digitizers
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