The Cybernetic Enterprise Course

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The Cybernetic Enterprise Course

How to Build a Future-Ready Organization

60 days
guarantee
English
PDF
EPUB
WEB

This course includes 5 attempts.

The Cybernetic Enterprise: How to Build a Future-Ready Organization is your comprehensive operating system for navigating the next era of business transformation. If your company has adopted Agile and DevOps but still struggles to adapt at scale, fast teams, slow enterprise, this course is for you.

This is not another Agile, DevOps, or AI playbook in isolation. Instead, it introduces a unified cybernetic operating model, one designed for continuous learning, AI-augmented intelligence, and fast feedback loops across strategy, product, technology, and operations. You'll learn to sense, learn, and adapt at enterprise scale.

The course includes nearly three hours of exclusive videos with the author discussing topics relevant to every lesson in the course.

The course offers a layered framework, principles, practices, platform, outcomes, that guides you in building an enterprise designed for change, not just coping with it. Whether you are a CTO, CIO, enterprise architect, transformation coach, or team leader, this course offers the models and tools to break silos, align execution with strategy, and embed AI responsibly.

With forewords by Prof. Dr. Oliver Gilbert and Prof. Markus Dobbelfeld, this course bridges academic insight and industry experience, linking vision with execution across leadership, technology, and organizational design.

Why It’s Different

Most transformation efforts bolt new tools onto outdated structures. The Cybernetic Enterprise rebuilds the structure itself. It helps you design a feedback-driven, AI-augmented organization where learning compounds and change becomes a competitive advantage.

Who It’s For

Executives aligning strategy, investment, and outcomes
Architects and engineers scaling AI responsibly through platform thinking
Product managers, designers, coaches, and change agents seeking coherence across initiatives

What You’ll Be Able to Do

Build feedback loops into every layer of your organization
Align investment with outcome-based metrics
Accelerate AI adoption through platform engineering
Design autonomous, durable product teams
Create lightweight, principled governance that fosters experimentation
Assess and steer transformation efforts with structured diagnostics

Bonus Material

The course also includes a free coupon for The Cybernetic Enterprise Complete Edition, a bundle that includes the following four books:

The Cybernetic Enterprise (the book which this course is based on)
The Cybernetic Enterprise CTO Playbook
The Cybernetic Enterprise Assessment
Foundations of The Cybernetic Enterprise

The Cybernetic Enterprise

The Cybernetic Enterprise introduces a unified operating model that embeds AI, continuous feedback loops, and platform thinking into the core of your organization. Learn how to build an enterprise that senses change, learns continuously, and turns disruption into strategic advantage—at scale and by design.

The Cybernetic Enterprise CTO Playbook

The Cybernetic Enterprise CTO Playbook translates vision into execution for modern technology leaders. It provides actionable plays, assessments, and transformation roadmaps that help CTOs build adaptive, AI-augmented, feedback-driven organizations. Align people, process, technology, and data into one living system that senses, decides, and evolves faster than the world around it.

The Cybernetic Enterprise Assessment

The Cybernetic Enterprise Assessment turns transformation theory into clear, actionable insight. Built on the foundations of The Cybernetic Enterprise, it evaluates how future-ready your organization is across people, process, technology, and data. Identify strengths, expose gaps, and get a concrete path toward becoming an adaptive, AI-powered, continuously learning enterprise.

Foundations of The Cybernetic Enterprise

Foundations of The Cybernetic Enterprise is the essential reference companion to The Cybernetic Enterprise: a precise Body of Knowledge that distills the foundations of modern, AI-enabled organizations. Access crisp definitions, origins, interfaces, and canonical sources spanning Cybernetics, Systems Thinking, Lean, Agile, Architecture, Platform Engineering, AI & CPS, and DevOps—so your teams share one vocabulary, one understanding, and make better decisions faster.

Build the enterprise you want to work in. Shape the system you want to lead. Become the organization the future demands. Your cybernetic journey starts now.

The Cybernetic Imperative
Free Coupon for The Cybernetic Enterprise Complete Edition
1: Who This Course Is For
Why This Course Was Written
What Is a Cybernetic Enterprise
Exercise 1
How This Course Helps
Where the Ideas Come From
Reader’s Guide
Reading Strategies
Phase-Based Navigation
Applying the Insights
How the Course Is Structured
Using the Models & Examples
Making It Yours
Quiz 13 attempts allowed
2: The Cybernetic Imperative
The Case for Change
Exercise 2
The Cybernetic Response
Exercise 3
Definition and Differentiation
Exercise 4
Why You Should Care
What Can’t the Cybernetic Enterprise Do
Conceptual Limitations
Exercise 5
Technological Boundaries
Exercise 6
Organizational Challenges
Exercise 7
Closing
Preview of What’s Next
Quiz 23 attempts allowed
The Cybernetic Operating Model
The Cybernetic Operating Model
Exercise 8
Quiz 33 attempts allowed
3: Beyond Products and Services
Defining the Core Concepts
What is a Product?
What is a Service?
What is Value?
Exercise 9
The Spectrum of Companies
Product Companies
Service Companies
Hybrid Models
Platform Companies
Exercise 10
Shifting the Focus to Value
A Note on Terminology
Quiz 43 attempts allowed
4: The Cybernetic Enterprise
The Layered Mental Model of the Cybernetic Enterprise
Purpose: The Core Reason for Existence
Vision: The North Star
Mission: The Strategic Path
Values: The Cultural Foundation
Principles: Bridging Values and Actions
Capabilities: The Organizational Potential
Practices: Repeatable Methods
Processes: Structured Workflows
Tools: Enabling Resources
Exercise 11
Relationships Between Layers
Exercise 12
The Power of Alignment
Starting Point for the Cybernetic Enterprise
Definition
Exercise 13
The Core Conceptual Model
1. Organization: From Control to Capability
2. Technology: From Tools to Platform Thinking
3. Process: From Projects to Product Thinking
Exercise 14
Principles
Exercise 15
Practices
The Foundation
Key Capabilities of the Cybernetic Platform
Exercise 16
Why the Cybernetic Enterprise Matters
10 Rules for Leading a Cybernetic Enterprise
Exercise 17
Conclusion
Quiz 53 attempts allowed
5: Principles I
Introduction
Principles Over Process
Introduction
The Danger of Process Overreach
Balancing People and Process
The Role of Continuous Process Improvement
Principles as the North Star
Conclusion
Key Takeaways
How to get started
How to Assess
Exercise 18
Organize for the Flow of Value
The Power of Organizing Around Value
Introduction
Understanding the Flow of Value
Selecting the Right Organizational Structure
Incremental Transformation Toward Value
Beyond Structure: Addressing Dependencies
Lessons from Digital Natives
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 19
Empowered Teams
Empowered
Introduction
The Power of Cross-Functional Teams
The Role of Product Managers
Actionable Insights for Leaders
The Payoff of Empowered Teams
Sense of Ownership
The Scope of Ownership
Unified Responsibilities: Discovery and Delivery
Ownership Across the Spectrum of Work
Benefits of a Strong Sense of Ownership
Implementing the Sense of Ownership
Conclusion
Key Takeaways
How to Get Started
How to Assess
Collaboration
Introduction
Redefining Collaboration
The Elements of True Collaboration
Collaboration in Practice
The Magic of Collaboration
Conclusion
Trust Over Control
A New Foundation for Leadership
Empowering Teams Through Problem-Solving
Leading With Context
The Challenges of Letting Go
Practical Steps to Build Trust
Conclusion
Key Takeaways
How to Get Started
How to Assess
High-Integrity Commitments
Introduction
Ownership of Commitments: The Critical Principle
Empowering the Right People
The Role of Leadership
Why It Matters
Actionable Steps for Leaders
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 20
Outcomes Over Output
Introduction
The Core Idea
Output vs Outcome vs Impact
Defining the Terms
Output
Outcome
Impact
How Outputs Generate Outcomes That Drive Impact
Misalignment and Its Risks
Achieving the Right Focus: Customer-Centricity
Real-World Application
The Role of Leadership
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 21
Quiz 63 attempts allowed
6: Principles II
Focus
Introduction
The Challenge of Focus
The Role of Leadership in Focus
The Power of Saying No
The Product Vision: A Compass for Focus
The Cybernetic Enterprise’s Focus Framework
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 22
Minimize Waste
Introduction
The High Cost of Waste in Product Development
The Evolution of Product Discovery
Strategies to Minimize Waste in a Cybernetic Enterprise
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 23
Powered by Insights
Insights
Introduction
Leverage Data for Continuous Improvement
The Shift from Traditional Metrics to Objective Evidence
Measuring Progress with Real-Time Observability
Enabling Data-Driven Decision-Making in Digital Factories
1. Create a Real-Time Feedback Loop
2. Utilize Leading Indicators Over Lagging Metrics
3. Visualize Data to Improve Decision-Making
Conclusion
Key Takeaways
How to Get Started
How to Assess
Insight-Driven Leadership
Introduction
Sources of Insights
1. Analyzing the Data
2. Talking to Customers
3. New Enabling Technologies
4. The Broader Industry
Cultivating an Insight-Driven Culture
The Power of Insights in Action
Conclusion
Key Takeaways
How to Get Started
How to Assess
Transparency
Introduction
The Shift to Centralized Decision-Making
The Risk of Misalignment
Transparency as a Bridge
Key Elements of Transparency
Building Buy-In Across the Organization
Execution Through Alignment
Developing Product Sense Through Transparency
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 24
Strategic Experimentation
Introduction
Placing Bets
Embracing Uncertainty
The Portfolio Mindset
The Multiple Bets Approach
Managing Risks and Expectations
Conclusion
Key Takeaways
How to Get Started
How to Assess
Embrace Rapid Experimentation
Introduction
The Necessity of Honest Self-Reflection
Building a Culture of Experimentation
Managing Disagreements Through Data
Instrumentation: The Backbone of Feedback Loops
Conclusion
Key Takeaways
How to Get Started
How to Assess
Test Ideas Responsibly
Introduction
Differences Between Startups and Enterprises
The Need for Responsible Experimentation
Techniques for Conservative Testing
A Culture of Responsible Experimentation
Conclusion
Key Takeaways
How to Get Started
How to Assess
Learning Over Failure
Introduction
Reframing Failure
Cultivating a Learning Culture
Leading by Example
Real-Life Impact: A Case Study
Why It Matters
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 25
Quiz 73 attempts allowed
7: Principles III
Assess Product Risk
Introduction
Types of Product Risks
Value Risk
Usability Risk
Viability Risk
Feasibility Risk
Addressing Risks Proactively
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 26
Apply Multiple Horizons of Planning
Introduction
From Predictive to Empirical Planning
Multiple Horizons of Planning
Empirical Decision-Making: A Continuous Loop
The Role of Minimum Viable Products (MVPs)
Innovation over Predictability
From Projects to Products
Innovation Through Product Teams
Balancing Predictability and Innovation
The Path Forward
Conclusion
Key Takeaways
How to Get Started
How to Assess
Architect for Change and Speed
Introduction
Architecting for Change
Key Attributes of Change-Ready Architectures:
Architecting for Speed
Key Elements of High-Speed Architectures:
Architectural Considerations
1. Scalability
2. Usability and Maintainability
3. Security by Design
4. Observability and Resilience
5. Automation and Deployment Agility
Future-Proofing Architecture
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 27
Iterative Development
Introduction
Accelerating Learning Through Short Cycles
Integration Points as Control Mechanisms
Reducing Risk Through Continuous Integration
Designing for Cadence-Based Integration
Conclusion
Key Takeaways
How to Get Started
How to Assess
Cadence and Synchronization
Introduction
Cadence
Synchronization
Combining Cadence and Synchronization
Examples of Cadence and Synchronization in Action
Finding the Right Cadence for Your Organization
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 28
Shift Left
Introduction
The Importance of Shift Left
What is Shift Left?
Implementing Shift Left in the Cybernetic Enterprise
1. Test-First Development
2. Continuous Security Testing
3. Automated and Continuous Testing
4. Model-Based Testing
5. Digital Twin-Based Testing
6. Risk-Based Testing
Overcoming Challenges in Shift Left
Conclusion
Key Takeaways
How to Get Started
How to Assess
Apply a Growth Mindset
Introduction
The Essence of a Growth Mindset
Learning Organizations and Innovation
Growth Mindset in Action
1. Reframing Failure as Learning
2. Psychological Safety and a Culture of Experimentation
3. Investing in Learning and Talent Development
4. Aligning Incentives with Learning and Improvement
5. Leaders as Role Models of Growth Mindset
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 29
Augment with Intelligence
Introduction
From Automation to Augmentation
Intelligence as Infrastructure
Design for Human Agency
Organizational Implications
From Intelligence to Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 30
Quiz 83 attempts allowed
8: Practices
Introduction
Exercise 31
Quiz 93 attempts allowed
9: Continuous Delivery
Continuous Integration
Introduction
Defining Continuous Integration
Key Components of CI
Core Practices of Continuous Integration
Benefits of Continuous Integration
Implementing CI in the Cybernetic Enterprise
Example: Continuous Integration Pipeline (GitHub Actions, Python)
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 32
Continuous Delivery
Transition from CI
What is Continuous Delivery?
Deployment Pipeline
Principles of Continuous Delivery
Benefits of Continuous Delivery
Challenges in Adopting Continuous Delivery
Example: Continuous Delivery Pipeline (GitHub Actions, Python)
Conclusion
Key Takeaways
How to Get Started
How to Assess
Continuous Deployment
Transition from Continuous Delivery
Understanding Continuous Deployment
Key Characteristics
Benefits of Continuous Deployment
Prerequisites for Continuous Deployment
Overcoming Challenges
Continuous Deployment in Action
Continuous Deployment vs. Continuous Delivery
Example: Continuous Deployment Pipeline (GitHub Actions, Python)
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 33
The CI/CD Pipeline
Transition from Deployment
What Is a CI/CD Pipeline?
Key Stages of a CI/CD Pipeline
Choosing the Right CI/CD Platform
Tools: Popular CI/CD Platforms
Key Takeaways
How to Get Started
How to Assess
AI-Augmented CI/CD
Iintroduuction
Key Use Cases for AI in CI/CD
Tools and Platforms
The Cybernetic Advantage
Exercise 34
Conclusion
Key Takeaways
Exercise 35
How to Get Started
How to Assess
Exercise 36
Quiz 103 attempts allowed
10: Shift Left on Security and Testing
Shift Left on Security
Introduction
1. Secure Development & Threat Prevention
Security Awareness & Developer Training
Threat Modeling
Secure Coding Practices
Static Application Security Testing (SAST)
GitLab SAST Example
Secrets Detection
GitLab Secrets Detection Example
Secrets Management
2. Dependency & Infrastructure Security
Software Composition Analysis & Dependency Management
GitLab SCA Example
License Compliance
GitLab License Compliance Example
Infrastructure as Code (IaC) Security Scanning
GitLab IaC Security Scanning Example
Policy as Code
3. Container & Application Security
Container Security Scanning
GitLab Container Security Scanning Example
Dynamic Application Security Testing (DAST)
Runtime Application Security (RASP)
Penetration Testing
4. Continuous Security & Compliance
Automated Security Gates & Scheduled Pipelines
Compliance as Code
Continuous Security Monitoring (SIEM)
AI in Shift Left Security
Key Use Cases for AI in this Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 37
Shift Left on Testing
Introduction
Agile Testing
The Agile Testing Matrix
Structure of the Agile Testing Matrix
The Four Quadrants of Agile Testing
Q1: Unit and Component Tests (Technology-Facing, Guides Development)
Q2: Functional and Acceptance Tests (Business-Facing, Guides Development)
Q3: Exploratory and System-Level Acceptance Tests (Business-Facing, Critiques the Solution)
Q4: Nonfunctional and Performance Tests (Technology-Facing, Critiques the Solution)
Implementing the Agile Testing Matrix
Unit/Component Testing
Description
Example
Tools
Integration/API Testing
Description
Example
Tools
System Testing
Description
Example
Tools
System Integration Testing
Description
Example
Tools
End-to-End (E2E) Testing
Description
Example
Tools
Exploratory Testing
Description
Example
Tools
Conclusion
Key Takeaways
How to Get Started
How to Assess
Behaviour-Driven Development (BDD)
Introduction
Challenges in Traditional Development
The BDD Approach
BDD in Practice
Benefits of BDD in the Cybernetic Enterprise
Implementation Guidelines
Conclusion
Key Takeaways
How to Get Started
How to Assess
Test-driven Development
Introduction
Example: Controlling a Drone’s Position with TDD
Step 1: Write a Failing Test (Red)
Step 2: Implement Minimal Code to Pass (Green)
Step 3: Expand Functionality & Add More Tests
Step 4: Implement Functionality to Pass the Tests
Step 5: Refactor
Conclusion
Key Takeaways
How to Get Started
How to Assess
Test Automation
Introduction
Benefits of Test Automation
Types of Automated Tests
Best Practices for Test Automation
Conclusion
Key Takeaways
How to Get Started
How to Assess
Test Data Management
Introduction
The Challenges of Test Data Management
Best Practices for Effective Test Data Management
Shift Left on Test Data Management
Use Production-Like Data with Synthetic and Masked Data
Automate Test Data Provisioning & Management
Ensure Compliance & Security in Test Data
Integrate Test Data Management into CI/CD Pipelines
Conclusion
Key Takeaways
How to Get Started
How to Assess
Production Testing
Introduction
The Need for Production Testing
Techniques for Safe Production Testing
Canary Releases
Feature Flags / Feature Toggles
Chaos Engineering
Synthetic Monitoring
Blue-Green Deployments
Observability and Real-Time Monitoring
Conclusion
Key Takeaways
How to Get Started
How to Assess
Pair Work
Introduction
The Efficiency of Pair Work: Research Findings
Benefits of Pair Work
Types of Pair Work
Conclusion
Key Takeaways
How to Get Started
How to Assess
Gated Commit
Introduction
What is Gated Commit?
Benefits of Gated Commit
Implementing Gated Commit
1. Define and Automate Quality Gates
2. Enforce Peer Reviews with Merge Requests
Example
Conclusion
Key Takeaways
How to Get Started
How to Assess
Congruence Between Test and Production Environments
Introduction
Key Challenges in Maintaining Environmental Congruence
Best Practices for Achieving Environmental Congruence
1. Use Infrastructure as Code (IaC) to Standardize Environments
2. Implement Configuration Management
3. Maintain Production-Equivalent Test Data
4. Virtualize External Dependencies
5. Scale Load Testing to Production Levels
6. Ensure Security Parity Across Environments
7. Monitor and Validate Environmental Consistency
Conclusion
Key Takeaways
How to Get Started
How to Assess
Service Virtualization
Introduction
Why Service Virtualization?
How Service Virtualization Works
Key capabilities of service virtualization:
Key Takeaways
How to Get Started
How to Assess
AI-Augmented Testing
Introduction
Key Use Cases for AI in This Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 38
Quiz 113 attempts allowed
11: Shift Left on Operations
Exercise 39
Introduction
Engineering for Observability and Insights
How to Assess
Logging
Introduction
Types of Logs
Structured vs. Unstructured Logging
Example: Drone Log Message
Centralized Logging in Distributed Systems
Best Practices
Conclusion
Key Takeaways
How to Get Started
How to Assess
Metrics
Introduction
Purpose of Metrics
Types of Metrics
Service Level Indicators (SLIs): Connecting Metrics to Objectives
Example: Drone Metrics
Metrics in Modern Distributed Systems
Best Practices
Conclusion
Key Takeaways
How to Get Started
How to Assess
Tracing
Introduction
What is Tracing?
Example of Distributed Tracing
Tools for Tracing
Best Practices
Conclusion
Key Takeaways
How to Get Started
How to Assess
Instrumentation
Introduction
Approaches to Instrumentation
Key Components of Instrumentation
Best Practices
Conclusion
Key Takeaways
How to Get Started
How to Assess
Monitoring
Introduction
Types of Monitoring
Real-Time Alerts and Incident Response
Best Practices
Conclusion
Key Takeaways
How to get started
How to Assess
Observability
Introduction
The Three Pillars of Observability
Best Practices
Conclusion
Key Takeaways
How to get started
How to Assess
Infrastructure as Code (IaC)
Introduction
Principles of Infrastructure as Code
Immutable Infrastructure
Simple IaC Example
Key Benefits of IaC
Common IaC Tools and Approaches
Conclusion
Key Takeaways
How to Get Started
How to Assess
Environment Management
Introduction
Key Principles of Modern Environment Management
Dynamic and Ephemeral Environments
Multi-Tenancy and Isolation
Observability and Monitoring Across Environments
Automated Environment Governance
Best Practices
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 40
Intelligent & Proactive Operations
Proactive Detection
Introduction
Key Techniques for Proactive Detection
Best Practices
Conclusion
Key Takeaways
How to Get Started
How to Assess
AIOps
Introduction
The Five Core Capabilities of AIOps
Examples
Best Practices
Conclusion
Key Takeaways
How to Get Started
How to Assess
Cross-Team Collaboration
Introduction
Core Principles of Cross-Team Collaboration
Best Practices
Conclusion
Key Takeaways
How to Get Started
How to Assess
Site Reliability Engineering (SRE)
Introduction
The Role of an SRE Team
Core Principles of SRE
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 41
AI in Shift-Left Operations
Introduction
Key Use Cases for AI in this Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 42
Quiz 123 attempts allowed
12: Technical Practices III
Separate Deploy and Release
Introduction
Understanding Deployment vs. Release
Benefits of Separating Deployment and Release
Key Practices for Effective Separation
Feature Toggles
Example: Implementing a Feature Toggle in Python
Dark Launches
Example: Dark Launch in Practice
Canary Releases
Decoupled Release Elements
Automated Release Policies
Implementing Separation with Enabler Epics and Stories
AI-Augmented Deployment and Release
Key Use Cases for AI in this Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 43
Cloud
Introduction
Cloud Computing vs. Traditional Infrastructure
New Pressures: Geopolitics, Sovereignty, and Trust
Key Cloud Service Models: IaaS, PaaS, SaaS, and Serverless
Cloud Deployment Options: Public, Private, Hybrid, and Multicloud
Cloud as an Enabler of DevOps and Continuous Delivery
Cloud-Native Application Development
Governance, Cost Control, and Security
Strategic Considerations for Hybrid and Multicloud
Conclusion
Key Takeaways
How to get started
How to Assess
Exercise 44
Platform
Introduction
Why Platforms Matter
From DevOps to Platform Engineering
Codifying Engineering Practices through the Platform
Architecting the Platform: Floating, Not Abstracting
Layers of the Platform
Platform as Product: Mindset and Metrics
Real-World Example: The Platform Plane
AI in Platform Engineering
Key Use Cases for AI in This Practice
Tools and Platforms
The Cybernetic Advantage
The Strategic Role of the Platform
Key Takeaways
How to Get Started
How to Assess
Exercise 45
Data
Introduction
Understanding Data: Types and Characteristics
Data as a Strategic Asset
The Data Lifecycle and DataOps
Fueling AI and Intelligent Automation with Data
Feedback Loops, Learning, and Data-Driven Control
Democratizing Data: Metadata, APIs, and Access
Data Sovereignty, Safety, and Portability
Conclusion
Key Takeaways
How to get started
How to Assess
Exercise 46
APIs
Introduction
Decoupling Systems to Accelerate Innovation
Types of APIs: Open, Partner, Internal, and Composite
API Architectural Styles: REST, GraphQL, gRPC, and Beyond
Enabling Autonomous Teams and Fast Feedback Loops with APIs
API Governance and Lifecycle Management
Best Practices for Cybernetic API Design
Conclusion
Key Takeaways
How to get started
How to Assess
Exercise 47
Quiz 133 attempts allowed
13: Process Practices I
Lightweight Change Management Process
Introduction
A Pragmatic Approach to Change Management
Addressing Regulatory and Compliance Concerns
Moving Beyond Risk Management Theater
Leveraging AI in Change Management
Key Use Cases for AI in This Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 48
Continuous Improvement
Introduction
The Essence of Continuous Improvement
Key Methodologies and Frameworks
Kaizen
PDCA and PDSA Cycles
Lean and Six Sigma
Implementing Continuous Improvement
The Role of Continuous Improvement in Cybernetic Transformation
Conclusion
Key Takeaways
How to Get Started
How to Assess
Lean Management Practices
Introduction
Core Lean Management Practices
1. Limiting Work in Progress (WIP)
2. Visual Management for Transparency and Collaboration
3. Feedback Loops from Production
The Synergy of Lean Practices
Artificial Intelligence in Lean Management
Key Use Cases for AI in This Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 49
Small, Frequent, Uncoupled Releases
Introduction
Why Small, Frequent Releases Matter
The Role of Testing in Small Releases
The Danger of Big-Bang Releases
Addressing Customer Concerns
The Benefits of Small, Frequent, Uncoupled Releases
Conclusion
Key Takeaways
How to Get Started
How to Assess
Managing Technical Debt
Introduction
Understanding the Causes of Technical Debt
Recognizing the Symptoms of Technical Debt
Strategies to Address Technical Debt
The Business Case for Managing Technical Debt
AI and the Management of Technical Debt
Introduction
Key Use Cases for AI in this Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 50
Work in Small Batches
Introduction
Understanding Economically Optimal Batch Size
The Role of Feedback in Smaller Batches
Optimizing Batch Size in Practice
The Economics of Smaller Batches
AI and Small Batch Optimization
Introduction
Key Use Cases for AI in This Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Value Stream Identification
Introduction
What Is a Value Stream?
Why Identify Value Streams?
Steps to Identify Value Streams
1. Identify the Operational Value Streams
2. Identify Supporting Systems and Solutions
3. Identify the People Involved
4. Identify Development Value Streams
5. Map the Flow of Activities
6. Minimize Dependencies and Optimize Flow
7. Collaborate Across Teams
Illustrative Example
Organizing Teams Around Value Streams
Continuous Improvement in Value Streams
AI in Value Stream Identification
Key Use Cases for AI in This Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 51
Value Stream Mapping
Introduction
What is Value Stream Mapping?
The Anatomy of a Value Stream
The VSM Process
1. Identify Process Steps
2. Define Roles and Responsibilities
3. Measure and Analyze Key Metrics
4. Identify Bottlenecks and Waste
5. Design the Future State
6. Create an Action Plan
7. Iterate and Improve
The Benefits of VSM in the Cybernetic Enterprise
Enhanced Visibility and Alignment
Improved Efficiency and Predictability
Greater Customer Focus
Data-Driven Decision Making
Real-World Application: A Case Study
Key Metrics (Current State):
Observations:
Improvements:
Future State Map
Key Metrics (Future State):
Results of Improvement:
AI in Value Stream Mapping
Introduction
Key Use Cases for AI in this Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 52
Quiz 143 attempts allowed
14: Backlogs
Backlogs
Introduction
The Role of Backlogs in the Cybernetic Enterprise
Types of Backlogs in the Cybernetic Enterprise
Portfolio Backlog
Product Backlog
Team Backlog
Sprint Backlog
The Flow and Hierarchy of Backlogs
Best Practices for Managing Backlogs
AI in Backlog Management
Key Use Cases for AI in This Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 53
Portfolio Backlog
Introduction
What is a Portfolio Backlog?
Key Characteristics
Purpose and Benefits
Managing the Backlog with Kanban
Key Roles and Responsibilities
Key Process States
Continuous Improvement
Best Practices
Artificial Intelligence in Portfolio Backlog Management
Key Use Cases for AI in This Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Product Backlog
Introduction
Defining the Product Backlog
Key Elements of the Product Backlog:
Inputs to the Product Backlog
The Kanban System for the Product Backlog
AI and the Product Backlog
Key Use Cases for AI in this Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 54
Team Backlog
Introduction
Understanding the Team Backlog
Key Roles and Responsibilities
Inputs to the Team Backlog
Incorporating Nonfunctional Requirements (NFRs)
Managing the Team Backlog Effectively
AI and the Team Backlog
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 55
Sprint Backlog
Introduction
Sprint Backlog vs. Team Backlog
Benefits of a Sprint Backlog
Key Components of a Sprint Backlog
Creating an Effective Sprint Backlog
AI and the Sprint Backlog
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 56
Backlog Items
Introduction
What is a Backlog Item?
The Generic Lifecycle of a Backlog Item
The Evolution of a Backlog Item
AI and the Backlog Items
Mental Model of Backlog Items
Key Takeaways
How to Get Started
How to Assess
Exercise 57
Quiz 153 attempts allowed
15: Stories and Requirements
Epic
Introduction
Understanding Epics
The Epic Hypothesis Statement
Template for an Epic Hypothesis Statement
Example Epic
Lifecycle of an Epic
Example: A Mobile App for Dentist Appointments
Pivoted Epic: A Web Application for Dentist Appointments
Measuring Success
Why Epics? Visualizing the Problem and Solution
What We Think It Is
How It Actually Is
How It Should Be
Epics vs. Projects
The Benefits of Using Epics
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 58
Feature
Introduction
The Role of Features in the Cybernetic Enterprise
Creating Features
Implementing and Validating Features
Key Takeaways
How to Get Started
How to Assess
Exercise 59
User Story
Introduction
Characteristics of a Good User Story
The Purpose of User Stories
User Stories, Features, and Epics
The Impact of User Stories on Agile Development
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 60
Non-Functional Requirements (NFRs)
Introduction
The Role of NFRs in Agile and DevOps
Specifying and Testing NFRs
Example: Defining an NFR
Embedding NFRs into the Cybernetic Enterprise
AI and Non-Functional Requirements
Key Use Cases for AI in this Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 61
Sprint Burndown Charts
Introduction
Understanding the Basics
Characteristics of a “Perfect” Burndown
Common Patterns and Their Implications
1. The Cliff
2. The Lag
3. The Gap
4. The Wave
5. The Flatline
6. The Bounce
Leveraging Burndown Charts for Improvement
AI and the Backlog Items
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 62
Quiz 163 attempts allowed
16: Product
Minimum Viable Product (MVP)
Introduction
Defining the MVP
The Key Question
The Essence of Iterative Development: The MVP Metaphor
Three Core Stages of MVP Evolution
Real-World Examples of MVP Success
Spotify
Minecraft
Lego
Avoiding Common MVP Pitfalls
The Role of MVPs in the Cybernetic Enterprise
AI-Enhanced MVPs: Amplifying Feedback and Insight
Key Use Cases for AI in this Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 63
Product Strategy
Introduction
Defining Product Strategy
Why Product Strategy Matters
Components of an Effective Product Strategy
Crafting a Product Strategy
Product Strategy in an Agile World
Product Strategy vs. Product Roadmap
The Role of Leadership
Product Strategy Examples
AI in Product Strategy
Key Use Cases for AI in This Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 64
Product Vision
Introduction
Product Vision vs. Mission
Common Misconceptions About Product Vision
1. Confusing Vision with Mission
2. Each Team Creating Its Own Vision
The Role of a Product Vision
Indirect Benefits
Characteristics of an Effective Product Vision
Crafting the Product Vision
Essential Inputs
The Process
Examples of Product Vision
Maintaining the Product Vision
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 65
Roadmaps
Introduction
The Problem with Traditional Roadmaps
Why Do Roadmaps Persist?
The Alternative: Outcome-Driven Planning
Define a Clear Product Vision
Set Business Objectives
Foster High-Integrity Commitments
The Role of Empowered Teams
The Benefits of Outcome-Driven Planning
Building a Sustainable Planning Model
AI-Augmented Planning
Key Use Cases for AI in This Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 66
UX
Introduction
Understanding UX
The Role of the Product Designer in UX
Designing How the Product Works
Driving Product Discovery
Collaboration and Team Integration
Achieving Consistency in UX
The Impact of UX on the Cybernetic Enterprise
AI in UX
Key Use Cases for AI in this Practice
Tools and Platforms
The Cybernetic Advantage
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 67
Quiz 173 attempts allowed
17: Culture Practices
Introduction
AI in Cultural Practices
Key Use Cases for AI in this Practice
Tools and Platforms
The Cybernetic Advantage
Key Takeaways
How to get started
How to Assess
Exercise 68
Culture
Introduction
Understanding Culture in Digital Organizations
Westrum’s Organizational Culture Typology
The Role of Information Flow
Measuring and Changing Culture
Culture as a Predictor of Performance
Transforming Culture Through Action
Key Actions for Cultural Change
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 69
Employee Satisfaction
Introduction
Measuring Employee Satisfaction
The Link Between Job Satisfaction and Organizational Performance
Key drivers of job satisfaction include:
The Role of DevOps in Employee Satisfaction
Key DevOps practices that drive employee satisfaction include:
Building a Culture of Engagement
Key strategies to foster engagement:
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 70
Learning Culture
Introduction
Why a Learning Culture Matters
1. Becoming a Learning Organization
Principles of a Learning Organization
2. Fostering an Innovation Culture
Key Elements of an Innovation Culture
3. Committing to Relentless Improvement
Pillars of Relentless Improvement
Building a Sustainable Learning Culture
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 71
Leadership
Introduction
The Role of Leadership in Cybernetic Transformation
Transformational Leadership in the Cybernetic Enterprise
The Managerial Role in Enabling High-Performing Teams
Leadership as a Cultural Multiplier
Practical Steps for Leaders in the Cybernetic Enterprise
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 72
Quiz 183 attempts allowed
18: Architecture Practices
AI in Architecture
Introduction
Key Use Cases for AI in Architecture
Tools and Platforms
The Cybernetic Advantage
Exercise 73
Loosely Coupled Architecture
Introduction
Evolution of Application Architecture
Key Patterns in Application Architecture
The Importance of Loose Coupling
Principles of Loosely Coupled Architecture
1. Modularity
2. Standardized Interfaces
3. Iterative and Incremental Evolution
4. Asynchronous Communication
5. Independent Deployment and Evolution
6. Broad Collaboration
Real-World Example: Modular Open Systems Approach (MOSA)
Conclusion
Key Takeaways
How to Get Started
How to Assess
Modularity
Introduction
The Essence of Modularity
Characteristics of a Modular System
Why Modularity Matters
Designing Modular Architectures
1. Define Responsibilities Clearly
2. Establish Standard Interfaces
3. Ensure Information Hiding
4. Balance Cohesion and Coupling
Modularity in the Cybernetic Platform
Modularity Enables AI Adoption
Organizational Implications
Patterns in Practice
Certification, Compliance, and Modularity
Anti-Patterns: Modularity Gone Wrong
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 74
Architect for the Cybernetic Enterprise
Architect for Change
Architect for Usability
Architect for Availability
Architect for Observability
Architect for Scalability
Architect for Security
Architect for Agility
Architect for Deployability
Architect for Maintainability
Architect for Operations
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 75
Architecture Decision Records (ADRs)
Introduction
What Are ADRs?
Structure of an ADR
Why Use ADRs?
1. Improves Decision Transparency
2. Enhances Collaboration
3. Preserves Institutional Knowledge
4. Encourages Thoughtful Decision-Making
5. Supports Governance and Compliance
Best Practices for ADRs
1. Keep ADRs Focused on Architecture Decisions
2. Store ADRs Close to the Code
3. Use a Simple and Consistent Template
4. Keep ADRs Concise and Actionable
Tools for Managing ADRs
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 76
Lean Enterprise Architecture
Introduction
Understanding Enterprise Architecture
The Role of the Enterprise Architect
Lean Enterprise Architecture Is a Continuous Process
The Strategic Impact of Enterprise Architecture
The Role of Platforms in Enterprise Architecture
The Role of AI in Enterprise Architecture
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 77
Quiz 193 attempts allowed
19: Teams and Roles
CEO
The Role of the CEO
The CEO as Chief Evangelist
Addressing Resistance
Beyond IT: Organization-Wide Impact
Building a New Culture
The Benefits of CEO Leadership
Key Takeaways
How to Get Started
How to Assess
Exercise 78
Team Topologies
Introduction
Cognitive Load and the Need for Effective Team Design
The Four Team Types
Modes of Team Interaction
Applying Team Topologies in the Cybernetic Enterprise
Example: Banking System Development
Benefits of Team Topologies
Challenges and Mitigation Strategies
Conclusion
Key Takeaways
How to Get Started
How to Assess
Product Managers
Introduction
Management Responsibilities
Coaching
Staffing
Leadership Responsibilities
Command and Control vs. Empowerment
Core Leadership Deliverables
Product Vision
Team Topology
Product Strategy
Enabling Execution
Team Objectives
Evangelism
Key Takeaways
How to Get Started
How to Assess
Exercise 79
Product Team
Introduction
Characteristics of High-Performing Product Teams
1. Cross-Functionality
2. Empowerment and Autonomy
3. Customer-Centric Mindset
4. Rapid Iteration and Continuous Delivery
5. Psychological Safety and Collaboration
Product Team Structures
1. Stream Aligned Teams
2. Complicated Subsystem Teams
3. Platform Teams
4. Enabling Teams
Product Team Roles
Product Owner
Scrum Master / Agile Coach
Engineers
Product Designer
Product Team Best Practices
1. Daily Stand-Ups
2. Backlog Refinement
3. Sprint Planning
4. Continuous Integration & Continuous Deployment (CI/CD)
5. Retrospectives
The Future of Product Teams
Conclusion
Key Takeaways
How to Get Started
How to Assess
Product Owner
Introduction
The Core Responsibility
Direct Access: The Three Pillars
Characteristics of High-Potential Product Owners
Domain Expertise: A Double-Edged Sword
Avoiding Common Pitfalls
The Path to Transformation
Key Takeaways
How to Get Started
How to Assess
Exercise 80
Product Designer
Introduction
Designing How the Product Works
Driving Product Discovery
Collaboration and Team Integration
Valuing Product Designers
Meeting Growing Demand
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 81
Tech Lead
Introduction
The Role of the Tech Lead
Key Responsibilities
The Dimensions of Technical Leadership
The Importance of Product Discovery
Characteristics of an Effective Tech Lead
Pitfalls to Avoid
A Formalized Mandate
Conclusion
Key Takeaways
How to Get Started
How to Assess
Scrum Master
Introduction
The Purpose of the Scrum Master
The Key Responsibilities of a Scrum Master
1. Serving the Team
2. Serving the Product Owner
3. Serving the Organization
Characteristics of an Effective Scrum Master
Common Misconceptions About Scrum Masters
The Scrum Master’s Role in Scaling Agile
Measuring the Success of a Scrum Master
The Future of Scrum Masters in the Cybernetic Enterprise
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 82
Engineer
Introduction
The Role of the Engineer
Engineering Competencies
System Design and Architecture
DevOps and Automation
Security by Design
Data-Driven Decision Making
Collaboration and Communication
Engineering in the Cybernetic Enterprise
The Future of Engineering
Key Takeaways
How to Get Started
How to Assess
AI
Introduction
1. From Hype to Reality
2. The Development Team as a “Translation Layer”
3. Phases of AI Integration in Teams
Phase 1: AI-Assisted Development
Phase 2: AI as a Dev Team Member
Phase 3: Smaller Dev Teams
Phase 4: AI-Only Development
Phase 5: No Source Code
4. Do We Still Need Developers and Other Human Roles?
5. Embracing AI in the Cybernetic Enterprise
6. Looking Ahead
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 83
Quiz 203 attempts allowed
20: Organisational Practices
Who runs it?
Introduction
Summary of who runs it
You Build It, Ops Runs It
Operability
Incentivisation
Cost Considerations
On-Call
Optimal Availability Target
Advantages
Disadvantages
Conclusion
Key Takeaways
How to Get Started
How to Assess
You Build It, You Run It
Operability
Incentivisation
Cost Considerations
On-Call
Optimal Availability Target
Advantages
Disadvantages
Conclusion
Key Takeaways
How to Get Started
How to Assess
You Build It, Ops Run It at Scale
Operability
Incentivization
Cost Considerations
On-Call
Optimal Availability Target
Advantages
Disadvantages
Conclusion
Key Takeaways
How to Get Started
How to Assess
You Build It You Run It at Scale
Operability
Incentivisation
Cost Considerations
On-Call
Optimal Availability Target
Advantages
Disadvantages
Conclusion
Key Takeaways
How to Get Started
How to Assess
You Build It Ops Sometimes Run It
Operability
Incentivisation
Cost Considerations
On-Call
Optimal Availability Target
Advantages
Disadvantages
Conclusion
Key Takeaways
How to Get Started
How to Assess
You Build It SRE Run It
Operability
Incentivization
Cost Considerations
On-Call
Optimal Availability Target
Advantages
Disadvantages
Conclusion
Closing Remarks
Key Takeaways
How to Get Started
How to Assess
Exercise 84
Distributed Teams
Introduction
The Impact of Team Configuration on Performance
Key Factors Influencing Distributed Team Success
Communication and Coordination
Trust and Engagement
Productivity and Decision-Making
Innovation and Knowledge Sharing
Coordination and Adaptability
Cost Considerations
Summary Table
Detail Tables
Conclusion
Key Takeaways
How to Get Started
How to Assess
Exercise 85
Quiz 213 attempts allowed
21: The Cybernetic Platform
Exercise 86
Introduction
Codifying Principles into Practice
Enabling Self-Service and Flow
Exercise 87
Integrating Feedback Loops
The Platform is the Product
Foundation for Transformation
Exercise 88
Conclusion
Key Takeaways
Exercise 89
How to Get Started
How to Assess
Quiz 223 attempts allowed
The Cybernetic Transformation
22: The Cybernetic Transformation
Transformation Outcome
When is the Transformation Complete
The Importance of Results
Defining Transformation Outcomes
The Role of Preparedness
Conclusion
Exercise 90
Transformation Assessment
Introduction
Purpose of Transformation Assessment
Key Principles of Assessment
How to Use and Interpret the Assessment Levels
Organizational Assessment
Product Development Practices
Team Autonomy and Collaboration
Use of Data and Feedback
Platform Enablement
AI and Automation Readiness
Organization Size and Roles
Product Management
Product Design
Engineering
Product Managership
Team Structure
Ownership and Access
Technology Assessment
Architecture and Systems
Technical Debt
Tooling and Developer Experience
Automation and AI Enablement
Infrastructure and Operations
Security and Compliance
Observability and Incident Response
Process Assessment
End-to-End Flow
Planning and Prioritization
Delivery Cadence and Flow Efficiency
Governance and Compliance
Feedback and Continuous Improvement
Adaptability and Responsiveness
Conclusion
Transformation Concepts
1. Building Core Competencies
2. Product Teams: Chemistry and Durability
Team Chemistry
Team Durability
3. Designing Effective Team Topology
Evaluate Current Structure
Create Cross-Functional Teams
Adjust Team Scope
4. Enhancing Product Discovery and Delivery
Product Discovery
Product Delivery
5. Build the technology foundation
Purpose of the Platform
Core Capabilities
Product Thinking for Platforms
Platform as a Transformation Catalyst
6. Driving Customer Engagement
7. Fostering a Culture of Innovation
Hack Days
Cultural Retrospectives
8. Aligning Product Vision and Strategy
Crafting a Product Vision
Developing a Product Strategy
9. Managing the Portfolio
Classify Systems
Shift to Team-Based Funding
Exercise 91
Transformation Adoption
The Importance of Tailored Adoption
Pilot Teams: Starting Small to Go Big
Three Dimensions of Transformation
Top-Down and Bottom-Up Approaches
Coaching Stakeholders for Collaboration
Managing Existing Commitments
Actionable Insights for Leaders
Avoiding Common Adoption Pitfalls
Conclusion
Transformation Evangelism
The Foundation of a Transformation Plan
Key steps to build this plan:
Executing the Transformation Plan
Keys to sustained execution:
The Role of Evangelism
Key activities of evangelism:
Listening as a Leadership Skill
The Power of Quick Wins
Examples of quick wins to celebrate:
Avoiding Evangelism Pitfalls
Sustaining Momentum: The Drumbeat of Progress
Practical tips for sustaining momentum:
Conclusion
Exercise 92
Keys to Successful Transformation
1. The Role of the CEO
2. Technology as a Strategic Foundation
3. Strong Product Managership
4. Competent Product Owners
5. Central Role of Product Designers
6. Empowered Engineering Teams
7. Insights-Based Product Strategy
8. Collaborative Stakeholder Relationships
9. Continuous Evangelization of Outcomes
10. Corporate Courage
11. Feedback-Driven Adaptation
12. Lightweight Governance and Sustainability
Conclusion
Exercise 93
Implementation Roadmap
Phase 1: Initiate (Months 0-6): Laying the Foundation
Phase 2: Scale (Months 6-18): Expanding and Accelerating Transformation
Phase 3: Sustain (Month 18+ and Ongoing): Embedding and Continuous Evolution
Conclusion
Exercise 94
Quiz 233 attempts allowed
23: Closing
A Clear Direction
The Call to Action
A Lasting Impact
Appendix
Original Forewords
Foreword by Prof. Dr. Oliver T. Gilbert to The Cybernetic Enterprise
Prof. Dr. Oliver T. Gilbert
Foreword by Prof. Markus Dobbelfeld to The Cybernetic Enterprise
Prof. Markus Dobbelfeld
Author Biography
Illustrator Biography
24: Writing the book
Revision History
The Journey of Writing This Book
The Decision to Self-Publish
A Continuous Delivery Pipeline for Book Publishing
My Workflow
The Book as a Product
The Numbers Behind the Book
AI-Assisted Authorship: Method, Ethics, and Transparency
AI as a Writing Coach
Boundaries of Human Authorship
Legal and Copyright Considerations
Attribution and Ethical Integrity
The Human Side of Authorship
Final Thoughts
25: Acknowledgments
26: Bibliography

Romano Roth
Romano Roth is a pioneering thought leader in cybernetic transformation, enterprise evolution, and platform engineering, with over two decades of experience in the technology sector. As the Global Chief of Cybernetic Transformation at Zühlke, Romano shapes the global strategy and service portfolio for cybernetic enterprises, platform engineering, AI integration, and cloud solutions. His visionary approach redefines how organizations innovate, adapt, and scale in industries such as finance, insurance, cybersecurity, energy, healthcare, and aerospace.

In a world reshaped by Artificial Intelligence (AI), Romano believes the key to resilience and competitiveness lies in the transformation toward the Cybernetic Enterprise, a new operating model driven by feedback loops, AI-augmented workflows, and self-learning systems that place customer success at the center. His work empowers companies to continuously create value by harmonizing people, processes, technology, and AI.

Romano began his journey at Zühlke 23 years ago, evolving from software engineer and architect to trusted consultant, and now to his leadership role in cybernetic transformation. His passion for value creation through automation and quality led him from engineering into the DevOps movement and further into the forefront of enterprise transformation.

He is the organizer of the monthly DevOps Meetup in Zürich and the president of DevOps Days Zürich, an annual conference within the global DevOps movement. Romano shares his insights via his YouTube channel, with over 250 videos, and through more than 30 blog articles focused on DevOps, architecture, leadership, and transformation.

His commitment to thought leadership and education extends to his role as a lecturer in DevOps leadership, agile methodologies, digital transformation, and enterprise architecture at the Lucerne University of Applied Sciences and Arts. omano’s work champions a culture of innovation and agility, helping enterprises evolve into adaptive systems capable of thriving in complex, fast-changing environments.

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The Cybernetic Enterprise Course

The Cybernetic Enterprise Course

How to Build a Future-Ready Organization

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