About the Book
The book is split into 5 sections:
- Understanding Value
- What Is Value ?
- Discovering Value, Delivering Value
- Product Are Not Projects
- Lean Idea Validation
- Learn Before You Build
- The Value Navigation System - Test Driven Ideas
- Tools To Scaffold Value
- Scaling Ideas Into Successful Products
- Product Lifecycle Strategy
- Scaling Ideas
- Metrics That Matter
- Lean And Agile Value Driven Processes
- Systems Thinking
- Theory Of Constraints
- World Of Workflows
- Employee Engagement And Gamification
- Empowering And Enabling Great Teams
- Continuous Improvement
- Innovation Incentives
Note: The chapters and content will change with user feedback through interative publications. Therefore the sections and topics listed above will change accordingly related to this.
Whether you're a startup or a global organisation, the knowledge shared within this book will help you overcome constraints and challenge how you see your current product development practices. A must read for anyone involved in the product development field.
About the Author
Craig Strong is Director Global Product Development Lifecycle for Pearson, responsible for transforming the company in adopting Agile and Lean Startup principles across it's entire product portfolio and product strategy which is centred around the learner. Prior to this Craig was an Agile coach on Now TV at BSkyB and joined the team when the product was a small internal idea.
In addition to this Craig is heavily involved with many Agile and Lean Startup communities where he is a product strategist, coach, trainer and a mentor, helping companies of all sizes. This involves being an Agile and Lean tutor at the Mobile Academy London (UCL), Lean Startup tutor at The Startup Republic, Organiser for the London Agile Practitioners meetup group. Craig has also presented at Agile Alliance, Scrum Alliance, Agile Tour London, Product Tank and more.
You can connect with Craig on twitter at @craigstrong