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About the Book
With the world around us changing at a seemingly breakneck pace and technological advancements radically altering the manner in which we communicate and do business with each other, far too many people are falling prey to fraudsters who understand all too well how to take advantage of our rapidly changing world. Ian Leaf’s newest work focuses on addressing this important issue by demonstrating how people can utilize new and innovative social media platforms like Instagram without placing themselves at risk of being scammed in some unforeseen way.
In “Fraud, Fraudsters and Scams - What to Watch for on Instagram,” Ian Leaf uses his professional expertise to demonstrate the safest methodologies available regarding the effective use of Instagram, Facebook and other social media platforms that are becoming increasingly critical communication tools for both personal use and for enhanced brand awareness. Through Leaf’s new book, consumers, brand managers, entrepreneurs and others can continue to experience the many benefits made possible through effective social media use while eliminating any concerns relating to being taken advantage of by those engaged in deceptive behavior and outright acts of fraud.
Leaf's text begins by sharing similar circumstances he experienced with fraudsters taking advantage of consumers using Amazon’s platform, outlining how his efforts revealed this unscrupulous behavior and ensured that consumers were able to conduct business without the negative influence of scammers going to great lengths to manipulate product reviews for their own financial gain. His success in exposing this fraudulent behavior is not an isolated incident, as Leaf has enjoyed a long professional career in fraud detection and has assisted many consumers in learning how to recognize fraud and how to defend against being victimized.
The book also covers some of the more practical aspects of social media use, as Leaf takes the time to go through the step-by-step processes involved in registering for an Instagram account and setting it up for personal or professional use. The educational components cover both simple and complex issues relating to social media use, from explaining how to effectively employ the use of a hashtag to detailing how to link multiple social media accounts so they are thoroughly protected from the tactics commonly used by scammers and fraudsters. With practical advice, straightforward explanations and rare insight, Ian Leaf’s “Fraud, Fraudsters and Scams – What to Watch for on Instagram” provides valuable information for anyone who wishes to avoid the consequences of being victimized by fraudsters while using various social media platforms.
About the Author
As the founder of “Ian Leaf, The Fraud Watcher,” Ian Leaf has enjoyed a long career educating and assisting consumers and others regarding the many dangers associated with fraudulent behavior. The consumer advocate devotes a great deal of his time to exposing fraudsters long before they are able to take advantage of unsuspecting consumers, but his primary goal is to generate a greater deal of awareness of the widespread nature of this problem, as far too many people are simply unaware of the many scams used by increasingly sophisticated fraudsters.
In keeping with his goal of enhancing public awareness, Leaf is also the author of several books that detail some of the more common strategies utilized by fraudsters along with the many preventive measures consumers can employ to further protect against becoming a victim of a scam. While he has published a number of books on a variety of subjects, Leaf’s most recently published work is “Fraud, Fraudsters and Scams - What to Watch for on Instagram,” a book that covers the surprising tactics used by scammers while educating consumers on detecting those tactics immediately.
Leaf’s commitment to consumer advocacy has led to frequent requests for consulting work along with a great deal of demand for his presence as a speaker at seminars and other informational gatherings hosted by watchdog groups and other organizations interested in fraud prevention. While his reputation has led to widespread demand, Leaf has repeatedly stated his interest remains with directly assisting consumers in the fight against fraud, which explains his continued focus on educating consumers and exposing fraudsters through "Ian Leaf, The Fraud Watcher." While he has enjoyed a successful career in which he has been frequently praised for his work, Leaf remains a tireless researcher and believes there is always more that can be done to help others.
As an author, consumer advocate and vigilant fraud watcher, Ian Leaf’s professional career has clearly been influenced by his deep desire to help others in any way possible. When he is not fighting for the rights of consumers or researching and exposing newly developed forms of fraudulent behavior, Leaf is likely working on updating his blog devoted to fraud prevention and consumer advocacy or working on his next book project. With a deep understanding that each time he successfully exposes fraudsters and scammers will undoubtedly lead to more sophisticated attempts to defraud, Leaf has been an incredibly diligent professional and has dedicated his career to educating the public so the deceptive practices of fraudsters are far less likely to succeed.