The Manager's Manual
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The Manager's Manual

A practical guide for Engineering Management

About the Book

In 2018 Keyvan returns to Spain to be part of Cabify as Head of Engineering after spending six years in London, his last four leading teams at Wise, with many learnings about managing and scaling product teams under explosive growth. A year later, in 2019, Álvaro begins his journey as VP of Engineering at Lookiero after a successful acquisition and merger between his last company TicketBis and Ebay. In 2020, Félix returns to Spain too as an Engineering Site Lead for EventBrite after three years in London leading high-performing teams, the last two in the tech giant Google.

Even though their careers and contexts are quite different, the three of them share an interest in educating about the Engineering Manager role. In 2019, Félix starts writing articles about it and finds in Keyvan and Álvaro two seasoned leaders to review and compliment his work. Due to the increasing interest in the role, in 2020 they decide to join forces and write the kind of practical guide on Engineering Management they wished to read when they started their careers as technical leaders.

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    • Product Management
    • Leadership
    • Career
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This book is a translation into English of El Manual del Manager which was originally written in Spanish.

About the Authors

Keyvan Akbary
Keyvan Akbary

Keyvan is an Engineering Leader and programmer with more than 15 years of experience crafting products customers love and helping teams succeed. He understands technology as a medium for providing value, not the end itself. He has a passion for Distributed Systems, Software fundamentals, SOLID principles, Clean Code, Design Patterns, Domain-Driven Design, and Testing; as well as being a sporadic Functional Programmer. For the last 7 years, he has also focused on growing teams in high scale-up product companies, advocating for customer-centric product development, Extreme Programming, DevOps, Lean and Kanban.

He has worked on countless projects as a freelancer, on video streaming at Youzee, tradesman marketplace at MyBuilder, in addition to founding his own crowdfunding startup Funddy, and leading FinTech teams at Wise. Currently, he is leading engineering in the ride-hailing space as Head of Engineering at Cabify.

He is also the author of Domain-Driven Design in PHP and CQRS by Example.

Félix López
Félix López

Félix is an Engineering leader with more than 20 years of experience in several industries like Video Games, Distributed Systems, Fintech, and Operating Systems. He has experienced many kinds of organization topologies – such as startups, scaleups, or big corporations like Google – as well as many roles, from being the first employee for a small startup, to leadership roles such Tech Lead, CTO or Engineering Manager.

He understands knowledge as a medium to provide value in high-performing teams, and likes to focus on growing the people first. He is passionate about Distributed Systems, Management and Psychology. Currently, he is the Engineering Site Lead at EventBrite Spain.

Félix also facilitates Engineering Management workshops and he is the author of Mastering Python Regular Expressions.

Alvaro Salazar
Alvaro Salazar

Álvaro is a seasoned technology leader with over 20 years of experience in global, large, and mid-size organizations. Experienced in a wide range of business domains ranging from finance, through retail and government. He has demonstrated experience in building, managing, and mentoring geographically dispersed software development teams.

For the last ten years, he has held several leading roles including Tech Lead, Engineering Manager, and VP of Engineering growing teams at large-scale startups.

Currently, he is leading the engineering team at Europe’s leading personal shopping startup, Lookiero, as the VP of Engineering.

Table of Contents

  • Preface
    • Book audience
    • How to read this book
    • About the publication
    • Acknowledgements
  • About the Authors
    • Keyvan Akbary
    • Félix López
    • Álvaro Salazar
  • The Role of a Manager
    • The opportunity
    • Typical traits of a manager
    • Questions for your organization
    • Consider if you like your current role
    • The jump into people management
    • Responsibilities and expectations of a manager
  • Feedback
    • Problems associated with bad feedback
    • How the language influences people
    • Third-party feedback
    • Bias when delivering feedback
    • SBI Framework
  • Product Development
    • A different take on accountability
    • Product mindset
    • Empowered product teams
    • Vision and Strategy
  • The End?
  • Bibliography

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