How to Start and Grow Your Subscription Box
Minimum price
Suggested price

How to Start and Grow Your Subscription Box

From 0 to 1000 Subscribers

About the Book

The book is now available for purchase: How to Start and Grow Your Subscription Box

About the Author

Bemmu Sepponen
Bemmu Sepponen

M.Sc. in computer science with a minor in Japanese. Running a subscription box called Candy Japan since 2011.

Table of Contents

  • Why start a monthly subscription box?
    • Advantages of the subscription model
    • How much money can you make?
    • What should you send?
    • Buying the perfect domain name
  • Setting up your website
    • Starting with a launch page
    • Idea validation
    • Static site with PayPal subscription buttons
    • Extending an online shopping cart system
    • Subscription e-commerce platforms
    • CrateJoy
    • Subbly
    • Up-and-coming platforms
  • Words of caution
    • Credit card fraud
  • Getting your packaging made
    • Importance of box design
    • How boxes get made
    • How unfolded boxes arrive
    • Custom printing for boxes
    • Pakible
    • Packlane
    • Sealing your box
    • Inserts
    • Photographing your box
  • Marketing your subscription box
    • The funnel
    • Customer lifetime value (LTV)
    • Keeping track of results
    • Announcing your launch
    • Reddit post ideas
    • SEO & AdWords
    • Niche ad networks
    • Have affiliates do the marketing for you
    • Need more inspiration?
  • In conclusion

The Leanpub 60 Day 100% Happiness Guarantee

Within 60 days of purchase you can get a 100% refund on any Leanpub purchase, in two clicks.

Now, this is technically risky for us, since you'll have the book or course files either way. But we're so confident in our products and services, and in our authors and readers, that we're happy to offer a full money back guarantee for everything we sell.

You can only find out how good something is by trying it, and because of our 100% money back guarantee there's literally no risk to do so!

So, there's no reason not to click the Add to Cart button, is there?

See full terms...

80% Royalties. Earn $16 on a $20 book.

We pay 80% royalties. That's not a typo: you earn $16 on a $20 sale. If we sell 5000 non-refunded copies of your book or course for $20, you'll earn $80,000.

(Yes, some authors have already earned much more than that on Leanpub.)

In fact, authors have earnedover $13 millionwriting, publishing and selling on Leanpub.

Learn more about writing on Leanpub

Free Updates. DRM Free.

If you buy a Leanpub book, you get free updates for as long as the author updates the book! Many authors use Leanpub to publish their books in-progress, while they are writing them. All readers get free updates, regardless of when they bought the book or how much they paid (including free).

Most Leanpub books are available in PDF (for computers) and EPUB (for phones, tablets and Kindle). The formats that a book includes are shown at the top right corner of this page.

Finally, Leanpub books don't have any DRM copy-protection nonsense, so you can easily read them on any supported device.

Learn more about Leanpub's ebook formats and where to read them

Write and Publish on Leanpub

You can use Leanpub to easily write, publish and sell in-progress and completed ebooks and online courses!

Leanpub is a powerful platform for serious authors, combining a simple, elegant writing and publishing workflow with a store focused on selling in-progress ebooks.

Leanpub is a magical typewriter for authors: just write in plain text, and to publish your ebook, just click a button. (Or, if you are producing your ebook your own way, you can even upload your own PDF and/or EPUB files and then publish with one click!) It really is that easy.

Learn more about writing on Leanpub