About the Book

this book is packed with practical information and useful advice across fifteen-business-focused titles, all in easy-to-follow steps to understand the process of starting a business, from beginning to end.

from market research, sales tactics, and branding strategies to accounting, financial statements, advertising, business planning, and project management, this guide explains the most important principles of any successful business in an accessible, informative, and easily digestible textbook.

this guide presents and explains some of the same information that you’d encounter in a typical MBA program at any high-quality business school.

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About the Author

Azmy M

Learn business, marketing, finance, and leadership | Teach yourself with our online classes, e learning lectures, and books.