Snappy Data Management
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Snappy Data Management

Hands-on Data Management and Artificial Intelligence Lessons for Business and Social Science Students

About the Book

It's clear that the world is changing due to the widespread adoption of data-driven decision making and artificial intelligence. Snappy Data Management is designed for “non-technical” people who want a hands-on introduction to data and the way it is changing the world.

This book introduces readers to emerging topics related to data in organizations and teaches 11 lessons using Excel, Tableau, ArcGIS, and the Python Pandas data science environment. The book's approach is to succinctly blend cutting-edge academic research related to digital transformation and business-world know-how in a way that is accessible to a general audience.

Available Formats:

PDF & Mobile Reader: You can download ebook formats (PDF, ePub) DRM free.

Print: You can purchase a print copy from Amazon here.

If you choose to pay for the book, all proceeds will go towards supporting the Cognition and Organizations Research Group (CORG) based out of Dalhousie University. Your contributions will support the development of new educational, remote work, and multimedia technologies.

The book is designed to both support open learning and open science. All the datasets and software mentioned in this book are freely available and cited with attributions.

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About the Author

Colin Conrad
Colin Conrad

Colin Conrad is a Professor of Information Technology in the Faculty of Management at Dalhousie University. He regularly publishes research about brains, social media, and educational technology. He is also the program lead of the Digital Business certificate of Dalhousie’s Master of Digital Innovation. You can learn more about him at his personal website ( or on LinkedIn (cd-conrad). 

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