To sell outside the Mac App Store doesn't have to take more than a couple hours.

Save days of research and start selling your app before an Apple review person would even notice your upload to the App Store.

Selling in the Mac App Store is easy. But it also cost you 30% of the revenue. And you can't provide a demo. And you can't provide upgrade pricing. And you don't get to know your customers.

FastSpring is a very well established ecommerce platform where a lot of big indie developer studios sell their applications for years.

It doesn't take much to jump onto the bandwagon and get all the flexibility of selling outside the MAS with next to no effort. You're in good company – and I've collected quite a few case studies of reknown indie teams like Smile and Ironic Software to show you what they do.

You can make more money per sale and integrate a time-based trial and license code verification into your app within the hour!

This book includes every step to get your app out there.

You'll learn how to perform the following tasks:

• Set up a product for sale at FastSpring, including license code generation and professional order confirmation e-mails.
• Guard your precious app against software piracy, requiring license code and name to let users pass.
• Implement a registration handler in your app which verifies the license information. You can copy this well-tested code right into your existing app!
• Add a time-based trial to your application which expires even when the application is running. This, too, can be copied right into your existing app!

As a bonus, you'll learn a few things about Mac software architecture through well-written, fully functional sample applications which are thoroughly tested. There are more than 200 test cases included in the code repository!