About the Book
Many organisations seek change for the better, but many are destined to fail. This is down to many factors, but not least because organisations pay scant attention to their collective assumptions and beliefs, oftentimes called "culture". Memeology is an Organisational Psychotherapy self-help book, through which organisations can collectively surface and reflect upon their culture – and its influence on the health and success of the organisation.
About the Author
My name is Bob Marshall and these days I most often describe myself as an Organisational Psychotherapist. Which is to say, I bring psychotherapy techniques out of the therapy room and into the organisation as a whole. When trying to change the culture and thinking of a whole organisation, what better way than Organisational Psychotherapy?
In decades of experience working with technical businesses, I’ve come to realise that technical skills pale into insignificance beside our ability to nurture productive collaborative relationships. If you’re in an organisation that wants to improve things for the better, you may find Organisational Psychotherapy of appreciable benefit.
I have for the past eighteen years headed Falling Blossoms – the UK’s first Organisational Psychotherapy provider – serving organisations undertaking major transformation change in their search to become more humane, people-oriented and productive.
I’m the originator of Rightshifting and the creator of the Marshall Model (Dreyfus for the Organisation), as well as Prod•gnosis, Emotioneering and FlowChain; the enterprise-wide approach to developing software-intensive products and services.