Email the Author

You can use this page to email Maryam Aidini and Kylie Castellaw about Lean Experimentation In Action.

Please include an email address so the author can respond to your query

This message will be sent to Maryam Aidini and Kylie Castellaw

This site is protected by reCAPTCHA and the Google  Privacy Policy and  Terms of Service apply.

About the Book

Lean experimentation in product development has been sweeping through the tech and startup worlds, yet remains an elusive, abstract concept for many organizations. In Lean Experimentation in Action, experienced lean coaches Maryam Aidini and Kylie Castellaw present a simple and straightforward framework for leanly validating assumptions that could kill your product. Through practical examples and simple templates, you’ll walk away ready to face product fears honestly and make more informed decisions -- the fundamental steps to reducing risk in product development.


About the Authors

Maryam Aidini’s avatar Maryam Aidini

@maryammon

Maryam Aidini has worked with many teams over the years to deliver software products using lean and agile practices. She is currently a Lead Product Manager Consultant at ThoughtWorks London and spends her time coaching clients in the portfolio prioritization, product definition, and software delivery phases of their product life cycles. maryam@lean-experimentation.com

Kylie Castellaw’s avatar Kylie Castellaw

@LeanExpInAction

Kylie has always loved science and art, and came to lean experimentation as a UX designer/researcher and cognitive psychologist. She is currently a lead consultant at ThoughtWorks San Francisco, where she coaches teams to work leanly in portfolio planning, product development, concept ideation, and experience design. kylie@lean-experimentation.com

Logo white 96 67 2x

Publish Early, Publish Often

  • Path
  • There are many paths, but the one you're on right now on Leanpub is:
  • Leanexperimentation › Email Author › New
    • READERS
    • Newsletters
    • Weekly Sale
    • Monthly Sale
    • Store
    • Home
    • Redeem a Token
    • Search
    • Support
    • Leanpub FAQ
    • Leanpub Author FAQ
    • Search our Help Center
    • How to Contact Us
    • FRONTMATTER PODCAST
    • Featured Episode
    • Episode List
    • MEMBERSHIPS
    • Reader Memberships
    • Department Reader Memberships
    • Author Memberships
    • Your Membership
    • COMPANY
    • About
    • About Leanpub
    • Blog
    • Contact
    • Press
    • Essays
    • AI Services
    • Imagine a world...
    • Manifesto
    • More
    • Partner Program
    • Causes
    • Accessibility
    • AUTHORS
    • Write and Publish on Leanpub
    • Create a Book
    • Create a Bundle
    • Create a Course
    • Create a Track
    • Testimonials
    • Why Leanpub
    • Services
    • TranslateAI
    • TranslateWord
    • TranslateEPUB
    • PublishWord
    • Publish on Amazon
    • CourseAI
    • GlobalAuthor
    • Marketing Packages
    • IndexAI
    • Author Newsletter
    • The Leanpub Author Update
    • Author Support
    • Author Help Center
    • Leanpub Authors Forum
    • The Leanpub Manual
    • Supported Languages
    • The LFM Manual
    • Markua Manual
    • API Docs
    • Organizations
    • Learn More
    • Sign Up
    • LEGAL
    • Terms of Service
    • Copyright Policy
    • Privacy Policy
    • Refund Policy

*   *   *

Leanpub is copyright © 2010-2025 Ruboss Technology Corp.
All rights reserved.

This site is protected by reCAPTCHA
and the Google  Privacy Policy and  Terms of Service apply.

Leanpub requires cookies in order to provide you the best experience. Dismiss