Event Driven
$20.00
Minimum price
$25.00
Suggested price

Event Driven

How to Run Memorable Tech Conferences

About the Book

Events are amazing and inspirational opportunities to build community and promote your technologies. Like all complicated efforts though, they're only as good as you make them. They require skill, imagination, and an anal-retentive attention to detail :p

Event Driven walks through many of the things I've learned over the last seven or eight years; larger points, and a lot of the smaller ones that help contribute to an overall detail-oriented well-put-together-feeling event. From your branding and design work, to venue selection, AV, hotel deals, sponsor relations and program selection—there are a thousand details to keep track of, and a million things to watch out for.

If I'd had a reference guide like this in year one, life would've been a lot easier, and the quality of my events a lot better. I'd love to help other event organizers avoid my mistakes and put on top notch shows.

About the Author

Leah Silber
Leah Silber

Leah is an all-around open source advocate. During the day time, she's one of the founders at Tilde Inc, the open-source-centric company behind Skylight. In her spare time, she works on tech conferences like the annual GoGaRuCo, RailsConf and EmberConf, along with a slew of user groups and one-off events.

She previously worked as a consultant for clients in the tech sector, ran events as a member of the jQuery Foundation Board and managed the Community Marketing and Events department at Engine Yard. She is originally from Brooklyn, NY and now lives in Portland, OR.

Table of Contents

  • Preface
    • Testimonials
  • 1. Introduction
  • 2. Branding
  • 3. Design
    • Signage
    • Website
  • 4. Organization
    • Legal and Accounting
    • Sales and Marketing
    • Staffing
  • 5. Venue
    • Catering
    • AV
    • Hotels
  • 6. Sponsors
    • A La Carte Sponsorships
    • Packages
  • 7. Program
    • The Speaker Experience
  • 8. Parties
  • 9. On-site Miscellany
  • 10. Overall Quality
  • 11. The Intangibles
  • 12. Vendors
  • 13. Closing
  • About the Author

The Leanpub 60 Day 100% Happiness Guarantee

Within 60 days of purchase you can get a 100% refund on any Leanpub purchase, in two clicks.

Now, this is technically risky for us, since you'll have the book or course files either way. But we're so confident in our products and services, and in our authors and readers, that we're happy to offer a full money back guarantee for everything we sell.

You can only find out how good something is by trying it, and because of our 100% money back guarantee there's literally no risk to do so!

So, there's no reason not to click the Add to Cart button, is there?

See full terms...

80% Royalties. Earn $16 on a $20 book.

We pay 80% royalties. That's not a typo: you earn $16 on a $20 sale. If we sell 5000 non-refunded copies of your book or course for $20, you'll earn $80,000.

(Yes, some authors have already earned much more than that on Leanpub.)

In fact, authors have earnedover $13 millionwriting, publishing and selling on Leanpub.

Learn more about writing on Leanpub

Free Updates. DRM Free.

If you buy a Leanpub book, you get free updates for as long as the author updates the book! Many authors use Leanpub to publish their books in-progress, while they are writing them. All readers get free updates, regardless of when they bought the book or how much they paid (including free).

Most Leanpub books are available in PDF (for computers) and EPUB (for phones, tablets and Kindle). The formats that a book includes are shown at the top right corner of this page.

Finally, Leanpub books don't have any DRM copy-protection nonsense, so you can easily read them on any supported device.

Learn more about Leanpub's ebook formats and where to read them

Write and Publish on Leanpub

You can use Leanpub to easily write, publish and sell in-progress and completed ebooks and online courses!

Leanpub is a powerful platform for serious authors, combining a simple, elegant writing and publishing workflow with a store focused on selling in-progress ebooks.

Leanpub is a magical typewriter for authors: just write in plain text, and to publish your ebook, just click a button. (Or, if you are producing your ebook your own way, you can even upload your own PDF and/or EPUB files and then publish with one click!) It really is that easy.

Learn more about writing on Leanpub