How to Run Memorable Tech Conferences
About the Book
Events are amazing and inspirational opportunities to build community and promote your technologies. Like all complicated efforts though, they're only as good as you make them. They require skill, imagination, and an anal-retentive attention to detail :p
Event Driven walks through many of the things I've learned over the last seven or eight years; larger points, and a lot of the smaller ones that help contribute to an overall detail-oriented well-put-together-feeling event. From your branding and design work, to venue selection, AV, hotel deals, sponsor relations and program selection—there are a thousand details to keep track of, and a million things to watch out for.
If I'd had a reference guide like this in year one, life would've been a lot easier, and the quality of my events a lot better. I'd love to help other event organizers avoid my mistakes and put on top notch shows.
- 1. Introduction
- 2. Branding
- Legal and Accounting
- Sales and Marketing
- A La Carte Sponsorships
- The Speaker Experience
- 8. Parties
- 9. On-site Miscellany
- 10. Overall Quality
- 11. The Intangibles
- 12. Vendors
- 13. Closing
- About the Author
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