Email the Author

About the Book

AI Fundamentals is a comprehensive guide designed to help readers understand the essential principles, technologies, and real-world applications of artificial intelligence. The book covers key AI concepts such as machine learning, deep learning, natural language processing, and neural networks, providing a structured approach to understanding how AI systems work. It also explores the role of big data in AI development, the importance of algorithmic transparency, and the ethical considerations surrounding AI adoption. Whether you are a business leader, a data scientist, or an enthusiast looking to deepen your knowledge, this book offers a clear and practical introduction to the field.

Beyond technical insights, AI Fundamentals focuses on the strategic value of AI for organizations. It highlights how AI can drive business growth, improve decision-making, and create competitive advantages. Real-world case studies, such as Netflix’s AI-driven recommendation engine and AI-powered customer service automation, demonstrate how companies are successfully leveraging AI for innovation and efficiency. The book also provides guidance on building an AI business case, measuring return on investment, and implementing responsible AI practices. By bridging the gap between theory and application, AI Fundamentals equips readers with the knowledge to navigate the AI-driven future confidently.

About the Author

A DASCIN Publication

Jan-Willem Middelburg is a Dutch entrepreneur and author with a passion for technology and innovation. He is the CEO and co-founder of Cybiant, a global technology that company that helps to create a more sustainable world through analytics, big data and automation. He is also President and Chief Examiner of the Enterprise Big Data Framework, an independent organization dedicated to upskilling individuals with expertise in Big Data. In partnership with APMG-International, the Enterprise Big Data Framework offers vendor-neutral certifications for individuals.