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About the Book
Design is never finished—it’s only released, observed, and revised.
The Unfinished Book of Designing Experience is a living manuscript about the craft and mindset of designing experiences that evolve with people, systems, and time. It blends reflection, practice, and principle—drawn from years of working inside complex organizations where change is constant and “final” is an illusion.
Each section explores a different dimension of modern experience design—from trust and clarity to AI-driven workflows and culture. Rather than prescribing rules, it shares field-tested moves, frameworks, and lessons that can be applied immediately.
This book will grow and change with each edition. Early readers will see drafts, updates, and revisions in real time. It’s not a finished book—it’s a shared practice in progress.
About the Author
Haider Ali is a digital experience architect and designer who has spent nearly two decades transforming how millions of users interact with technology in one of the world's most complex corporate environments. With a passion for UX design, artificial intelligence, music, and writing, he brings a uniquely human perspective to enterprise-scale digital challenges.