How To Build A Great Company: A Journey From An Idea To 100M In Sales

Course overview

How to scale a global high-tech business from 0 to 100M in sales focusing on the end-to-end revenue generation process. Based on Veeam's success story.

3 parts
11 chapters
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Part 1

Introduction1 chapters

Begin part
  1. Introduction

Part 2

Part 1: Strategy4 chapters

Begin part
  1. Chapter 1: A Great Company Architecture

  2. Chapter 2: Five Stages of a Zero to a 100M Journey

  3. Chapter 3: Goals and Strategy – Level 0

  4. Chapter 4: Go-to-markets and “Marketecture” – Level 1

Part 3

Part 2: Operations – End-to-End Revenue Generation Process6 chapters

Begin part
  1. Chapter 5: How do people buy?

  2. Chapter 6: End-to-End revenue generation process – The Framework

  3. Chapter 7: Marketing

  4. Chapter 8: Sales

  5. Chapter 9: Channel

  6. Chapter 10: Organization and People