Leanpub Book LAUNCH 🚀 Effective Public Speaking: How to Use Content Marketing with Stories to Show Your Value by Johanna Rothman
Whether you’ve written a book, built a business, or want to expand your influence, public speaking helps you connect with the right people.
Welcome to the Leanpub Launch video for Effective Public Speaking: How to Use Content Marketing with Stories to Show Your Value by Johanna Rothman!
About the Book

Want to market your expertise and grow your impact? Public speaking works.
Whether you’ve written a book, built a business, or want to expand your influence, public speaking helps you connect with the right people.
You’ve probably sat through too many presentations that missed the mark. The speaker didn’t deliver on the promise. The content was fine, but the delivery was flat. Or they ran out of time before the best insights—or the audience’s questions.
No wonder so many people dread speaking.
You can change that. Turn any fear into focus and excitement. Share your expertise with empathy and energy—using stories that make your message resonate. That connection is what audiences remember.
This book will show you how to design and deliver presentations that educate, inform, and inspire. You’ll learn how to channel your enthusiasm and show the value of your ideas—without a hard sell. When your message lands, your audience wants more—and they’ll spread the word for you.
Inside, you’ll learn how to:
* Craft memorable stories that make people care
* Separate the design, delivery, and practice stages of your talk
* Use interactive activities that prove your ideas work
* Turn nerves into energy and speak with authenticity
* Decide when to speak for free—and when to ask for a fee
* And much more
You can become an effective speaker—and a trusted voice in your field. When you speak as a form of content marketing, you build credibility, expand your reach, and move people to action.
Buy this book and learn how to connect through stories—and market your expertise through public speaking.
About the Author

Johanna Rothman, known as the “Pragmatic Manager,” offers frank advice for your tough problems. She helps leaders and teams do reasonable things that work. Equipped with that knowledge, they can then decide how to adapt their product development.
With her trademark practicality and humor, Johanna is the author of 20 books and hundreds of articles. Find the Pragmatic Manager, a monthly email newsletter, and her blogs at jrothman.com and createadaptablelife.com.
Follow the author here!
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