Lean Publishing Tip of the Day: Experiment with Your Book’s Price!
The main price we suggest you experiment with is your book’s Suggested Price.
On Leanpub, we make it easy to change your book’s pricing any time.
Add to that our variable pricing model and the ability to easily make discount coupon links, and it means that on Leanpub you have a lot of opportunities to try different things, when it comes to your book’s price.
Experiment with Different Suggested Price Levels
The main price we suggest you experiment with is your book’s Suggested Price.
This is the price that your book’s “pricing slider” is set to by default when someone goes to your book’s web page on Leanpub.
To pay a different price, they need to deliberately change it themselves.
Now, since most people know Leanpub is a self-publishing platform, that means they know they’re doing something different from what you, the author, are suggesting.
People who think your book is priced too high will pay less than your Suggested Price, and people who think it’s priced too low may pay more than your Suggested Price.
So, you will want to try changing your book’s Suggested Price from time to time, and track your sales, to see if you can find an optimum pricing strategy.
