How to Eat Nachos and Influence People

Retired

This book is no longer available for sale.

How to Eat Nachos and Influence People

a guidebook for business (and life)

About the Book

In getting to where I am today, the universe has granted me a ton of insight and wisdom. But getting it has cost me, sometimes dearly. One of the benefits of being a writer living a transparent life and having no shame about it, is that it's easy to write about yourself with little to no censorship.

Along the lines of my first book, this tome could be called *The Obie Way*, because what I've ended up writing is part memoir and part personal guidebook for a successful working life. Perhaps like me, you are ambitious to be a winner at this game called life, but don't necessarily have a traditional foundation for doing so. I don't have any formal education beyond high school, from which I barely graduated. So this book represents over 20 years of bumbling self-discovery, gradually building up to the success I currently enjoy. I admit that some minor details are invented because of my spotty memory, and some names have been changed to protect friends and guilty parties, but overall I swear that all the stories in this book actually happened to me. Enjoy!

About the Author

Obie Fernandez
Obie Fernandez

The "one and only" Obie Fernandez is an avid writer and technology enthusiast, in addition to achieving worldwide success as an electronic music producer and touring DJ. He is Co-founder and Chief Scientist of AI platform Olympia, and also Partner and Chief Consultant at MagmaLabs, a powerhouse Ruby on Rails consultancy.

Obie has been CTO and co-founder of many startups including Mark Zuckerberg's beloved Andela and Trevor Owen's Lean Startup Machine. His published books include the acclaimed business title The Lean Enterprise. He also founded one of the world's best known Ruby on Rails web design and development agencies, Hashrocket and is author of the bible of Rails development, The Rails Way and series editor for Addison-Wesley's Professional Ruby Series.

On the rare occasion when Obie is not busy building products, consulting clients or writing books, you can find him behind the lens of his camera or DJing in the dust at Burning Man.

Follow @obie on Twitter or email him at obiefernandez@gmail.com 

Table of Contents

  • Introduction
  • The Laser
  • Maximum Impact
  • Metacognition
  • Perfectionism
  • Purpose
  • Values
  • Power
  • Dressing the Part
  • Never Work With Crazy
  • There Is No Spoon
  • Communication
  • Punctuality
  • The Power of Names

Other books by this author

The Leanpub 60 Day 100% Happiness Guarantee

Within 60 days of purchase you can get a 100% refund on any Leanpub purchase, in two clicks.

Now, this is technically risky for us, since you'll have the book or course files either way. But we're so confident in our products and services, and in our authors and readers, that we're happy to offer a full money back guarantee for everything we sell.

You can only find out how good something is by trying it, and because of our 100% money back guarantee there's literally no risk to do so!

So, there's no reason not to click the Add to Cart button, is there?

See full terms...

Earn $8 on a $10 Purchase, and $16 on a $20 Purchase

We pay 80% royalties on purchases of $7.99 or more, and 80% royalties minus a 50 cent flat fee on purchases between $0.99 and $7.98. You earn $8 on a $10 sale, and $16 on a $20 sale. So, if we sell 5000 non-refunded copies of your book for $20, you'll earn $80,000.

(Yes, some authors have already earned much more than that on Leanpub.)

In fact, authors have earnedover $13 millionwriting, publishing and selling on Leanpub.

Learn more about writing on Leanpub

Free Updates. DRM Free.

If you buy a Leanpub book, you get free updates for as long as the author updates the book! Many authors use Leanpub to publish their books in-progress, while they are writing them. All readers get free updates, regardless of when they bought the book or how much they paid (including free).

Most Leanpub books are available in PDF (for computers) and EPUB (for phones, tablets and Kindle). The formats that a book includes are shown at the top right corner of this page.

Finally, Leanpub books don't have any DRM copy-protection nonsense, so you can easily read them on any supported device.

Learn more about Leanpub's ebook formats and where to read them

Write and Publish on Leanpub

You can use Leanpub to easily write, publish and sell in-progress and completed ebooks and online courses!

Leanpub is a powerful platform for serious authors, combining a simple, elegant writing and publishing workflow with a store focused on selling in-progress ebooks.

Leanpub is a magical typewriter for authors: just write in plain text, and to publish your ebook, just click a button. (Or, if you are producing your ebook your own way, you can even upload your own PDF and/or EPUB files and then publish with one click!) It really is that easy.

Learn more about writing on Leanpub