Rolling Rocks Downhill

Rolling Rocks Downhill

The Agile Business Novel

About the Book

"Just as "The Goal" sought to bring common sense back to manufacturing, so this book seeks to bring common sense back to a software industry that sorely needs it." -- J. B. Rainsberger, author JUnit Recipes

Has AGILE lived up to YOUR expectations? 

READ THIS and you will discover how to simplify Agile, so it works, then you'll learn how to accelerate it so you can deliver projects faster and on time. 

A story that sticks ...

Rolling Rocks Downhill is a fast-moving business novel, like Eli Goldratt's classic, "The Goal", where you sit on the shoulders of the characters and quietly watch as they discover the few - but fundamental - principles which underly successful commercial software development. 

Faster than you ever thought possible

This is NOT a technical book. It doesn't mention "Agile". It doesn't ram techniques and practices down your throat. There are other books for that. 

Rolling Rocks downhill is a book about delivering software projects ON TIME or, if you choose, EARLY. It's a book about building quality in and then running as FAST as you can. 

Johanna Rothman, author of Jolt Productivity award-winning Manage It! Your Guide to Modern, Pragmatic Project Management:

"Maybe one of your teammates or someone in management has the bright idea that maybe transitioning to agile or lean will help. Maybe it does in some small way. But, it’s not enough. You’re on a death march, iteration by iteration. Or, with your board, you can see that you are making progress, but you’re not working “fast enough.” 

Or, you’re not delivering what your customers need. You’re still trying to “do it all.” Why? Because it takes you forever to release anything. 

You know there’s another piece to this. You just don’t know what. 

You need to read Clarke Ching’s Rolling Rocks Downhill."

About the Author


Clarke Ching is a TOC and Agile expert.

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