Impact Mapping
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Impact Mapping

Making a big impact with software products and projects

About the Book

Software is everywhere today, but countless software products and projects die a slow death without ever making any impact. The result is a tremendous amount of time and money wasted due to wrong assumptions, lack of focus, poor communication of objectives, lack of understanding and misalignment with overall goals. There has to be a better way to deliver!This handbook is a practical guide to impact mapping, a simple yet incredibly effective method for collaborative strategic planning that helps organisations make an impact with software. Impact mapping helps to create better plans and roadmaps that ensure alignment of business and delivery, and are easily adaptable to change. Impact mapping fits nicely into several current trends in software product management and release planning, including goal-oriented requirements engineering, frequent iterative delivery, agile and lean software methods, lean startup product development cycles, and design thinking.

Who is this book for?

The primary audience of this book are senior people involved in building software products or delivering software projects, from both business and delivery sides. This includes business sponsors and those whose responsibilities include product ownership, project oversight or portfolio management, architecture, business analysis, quality improvement and assurance and delivery. 

  • Business people assigned to software projects will learn how to communicate their ideas better.
  • Senior product or project sponsors will learn how to communicate their assumptions more effectively to delivery teams, how to engage delivery teams to make better strategic decisions, and how to manage their project portfolio more effectively.
  • Delivery teams that are already working under the umbrella of agile or lean delivery methods, and more recently lean startup ideas, will learn how to better focus deliverables and engage business sponsors and users.
  • Delivery teams moving to agile or lean delivery methods will get ideas on how to address some common issues with scaling these practices, such as creating a big picture view, splitting work into small chunks that still have business value and reporting progress more meaningfully.

About the Author

Gojko Adzic
Gojko Adzic

Gojko Adzic is a partner at Neuri Consulting LLP. He He one of the 2019 AWS Serverless Heroes, the winner of the 2016 European Software Testing Outstanding Achievement Award, and the 2011 Agile Testing Days Most Influential Professional award. Gojko's book Specification by Example won the Jolt Award for the best book of 2012, and his blog won the UK Agile Award for the best online publication in 2010.

Gojko is a frequent keynote speaker at leading software development conferences, and one of the authors of Narakeet and MindMup. As a consultant, Gojko helped companies around the world improve software delivery, from some of the largest financial institutions to small innovative startups.

To get in touch, write to gojko@neuri.com or visit http://gojko.net

Table of Contents

    • Foreword
    • Introduction
    • Giving credit where credit is due
    • Make an impact!
    • Why should you care?
  • What is an impact map?
    • Why?
    • Who?
    • How?
    • What?
    • Example: Online gaming
    • Example: Financial transaction processing
  • The role of impact maps
    • Three key roles
    • Impact maps solve common problems
    • Delivering business goals, not just features
    • Setting measurable objectives
    • Adaptive planning
    • Iterative delivery
    • User stories
    • Design thinking
    • Effective meetings
    • Switch from cost to investment
  • Creating an impact map
    • Preparation step 1: Discover real goals
    • Preparation step 2: Define good measurements
    • Preparation step 3: Plan your first milestone
    • Mapping step 1: Draw the map skeleton
    • Mapping step 2: Find alternatives
    • Mapping step 3: Identify key priorities
    • Mapping step 4: Earn or learn
    • Fitting measurements into the map
    • Rinse and repeat
    • Typical organisational mistakes
    • Typical facilitation mistakes
    • Typical mapping mistakes
  • Where next?
    • Bibliography
    • About the author
    • Legal stuff

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