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A computer developer's perspective of doing business online

About the Book

This textbook is used in an undergraduate course on e-business offered by the Computer Science Department at Payap University, Chiang Mai, Thailand.

About the Author

Robert P. Batzinger
Robert P. Batzinger

Robert P. Batzinger is an emeritus instructor of Computer Science at Payap University. He has taught and used Ruby and R since 2003 to build applications and utlities useful for data analytics and modelling. He has taught online short courses on both languages

Table of Contents

    • Preface
    • 1. Essentials of Business
      • 1.1 Core Activities of a Business
      • 1.2 Support functions:
      • 1.3 Software to facilitate business interactions
    • 2. Essentials of Business Quality Management: (ISO9001)
    • 3. Understanding the role of IT in business
      • 3.1 Enterprise Architecture
      • 3.2 Business views of IT
    • 4. Changing nature of business
      • 4.1 Emerging role of brick and mortar shops
      • 4.2 Nature of Online Commerce
    • 5. Business Process Model (BPM)
      • 5.1 Notation
      • 5.2 Sample Business Process Models
      • 5.3 BPMN Model Simulation
    • 6. Enterprise Resource (ERP)
      • 6.1 Building Blocks
      • 6.2 The MVC Framework
      • 6.3 Testing
    • 7. (Comments)
    • 8. Online Store
      • 8.1 Stages in Customer Purchasing Decisions
      • 8.2 Business Processe to Support Shoppers
      • 8.3 Steps of check out and order fulfillment
    • 9. Customer Relations Management
      • 9.1 Post sales service
      • 9.2 Measuring the effectiveness of websites
    • 10. Human Resources Management
      • 10.1 Assessing Personal Temperment
      • 10.2 Belbin Team Roles
      • 10.3 Big 5 Behavioral Types
      • 10.4 Myers Briggs Test
      • 10.5 Hofstede survey on cultural dimensions
      • 10.6 Job appraisal
      • 10.7 Goals of HR
    • 11. Operations Management
      • 11.1 Measures of Association Rules
      • 11.2 Logistics
  • IV Emerging Technologies
    • 12. Business Intelligence and Data Analytics
    • 13. Cyptocurrencies
    • 14. Open Source Solutions
    • 15. Thailand 4.0
    • 16. Working remotely
      • 16.1 Reasons for working remotely
    • Bibliography
    • Software used in this course
      • Orange HR
      • Sugar CRM
      • Power BI
      • Bonita BPM
      • Online Store
      • ERP - Odoo
      • Logistics
  • Notes

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